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Tools & Tips

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Tools & Tips
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Integrations

How to pitch a new data tool to your boss — 5 crucial tips

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January 26, 2022
by 
Nora St-Aubin

How to pitch a new data tool to your boss — 5 crucial tips

It's exciting to find a great new software that helps you do your job better. Here's how to get your boss on board with an excellent pitch.
Tools & Tips
May 25, 2022
by 
Nora St-Aubin

How to score the health of your customers (and 5 ways to use the data)

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December 7, 2021
by 
Jonas Thordal

How to score the health of your customers (and 5 ways to use the data)

Monitoring customer health is key to not just retention, but growth. Learn how to calculate your customer health score and use it at your business.
Tools & Tips
May 18, 2022
by 
Jonas Thordal

The Modern Data Stack is not what you think

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January 26, 2022
by 
Nora St-Aubin

The Modern Data Stack is not what you think

The current reality of what it means to be a data specialist requires new solutions, and innovation in data tech is disrupting the Modern Data Stack as we know it.
Tools & Tips
May 9, 2022
by 
Nora St-Aubin

Developing data literacy across company departments

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January 26, 2022
by 
Nora St-Aubin

Developing data literacy across company departments

The modern data specialist's role in helping to develop data literacy across company departments is vital to creating a healthy, thriving data culture.
Tools & Tips
April 29, 2022
by 
Nora St-Aubin

Defining core business metrics every team agrees on

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January 26, 2022
by 
Nora St-Aubin

Defining core business metrics every team agrees on

Defining core business metrics that every team agrees on is essential to effectively measuring your company's success
Tools & Tips
April 22, 2022
by 
Nora St-Aubin

How we use reverse-ETL to better support onboarding clients in Hubspot

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September 14, 2021
by 
Sam Lafontaine

How we use reverse-ETL to better support onboarding clients in Hubspot

A step-by-step guide of how we moved data from our production database to Hubspot to create contextual onboarding emails – in less than 1 hour.
Tools & Tips
April 21, 2022
by 
Sam Lafontaine

Why creating data governance across teams is essential, and how to get there

Text Link
January 26, 2022
by 
Nora St-Aubin

Why creating data governance across teams is essential, and how to get there

A lack of data governance can lead to inefficiency, misalignment, and even cross-team friction. 3 steps to creating data governance across teams at your business.
Tools & Tips
April 13, 2022
by 
Nora St-Aubin

Top 8 skills every junior Data Analyst needs, and how to learn them

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January 26, 2022
by 
Nora St-Aubin

Top 8 skills every junior Data Analyst needs, and how to learn them

Data specialists are in high demand, and this is an exciting expertise to launch a career in. Here are the 8 key skills to develop as a junior Data Analyst (or to look for in your next hire!).
Tools & Tips
April 8, 2022
by 
Nora St-Aubin

8 Essential metrics B2B companies need to be tracking

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September 14, 2021
by 
Sam Lafontaine

8 Essential metrics B2B companies need to be tracking

The most important sales and marketing metrics every B2B company needs to be tracking, and how to make sense of each one.
Tools & Tips
April 7, 2022
by 
Sam Lafontaine

What is Reverse-ETL? The secret of data-driven success

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September 14, 2021
by 
Sam Lafontaine

What is Reverse-ETL? The secret of data-driven success

Why reverse-ETL is an essential piece of the modern data stack, and how it empowers data-driven success.
Tools & Tips
April 5, 2022
by 
Sam Lafontaine

How to launch data analytics at your startup — with or without a data team

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January 26, 2022
by 
Nora St-Aubin

How to launch data analytics at your startup — with or without a data team

It’s never too early to start your data and analytics efforts, and with modern technology and strategies, startups can benefit from their data, fast.
Tools & Tips
March 29, 2022
by 
Nora St-Aubin

Data Engineer vs. Data Analyst vs. Data Scientist: Who's who?

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January 26, 2022
by 
Nora St-Aubin

Data Engineer vs. Data Analyst vs. Data Scientist: Who's who?

Understanding the difference between a Data Engineer, Data Analyst, and Data Scientist is essential to both building a data team and launching a data career.
Tools & Tips
March 24, 2022
by 
Nora St-Aubin

The top 7 customer success metrics you need to be tracking

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January 26, 2022
by 
Nora St-Aubin

The top 7 customer success metrics you need to be tracking

There are countless customer success metrics that your business could track — here are seven key customer success metrics to consider.
Tools & Tips
March 16, 2022
by 
Nora St-Aubin

Top 6 Data Warehouses and Best Picks for a Modern Data Stack

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October 12, 2021
by 
Jakob Skytte

Top 6 Data Warehouses and Best Picks for a Modern Data Stack

The cloud data warehouse sits at the center of every modern data stack. Pick the best one for your business from these top choices.
Tools & Tips
March 2, 2022
by 
Jakob Skytte

Creating a customer-centric culture at your ecommerce business

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January 26, 2022
by 
Nora St-Aubin

Creating a customer-centric culture at your ecommerce business

A customer-centric culture at your ecommerce company helps you build customer loyalty and ambassadorship. Learn what customer-centricity really looks like, and how to achieve it.
Tools & Tips
February 28, 2022
by 
Nora St-Aubin

Why now is the time to invest in reverse-ETL

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January 26, 2022
by 
Nora St-Aubin

Why now is the time to invest in reverse-ETL

It's tough turning insights into action with so many data sources at work — and it doesn't look like our toolboxes will be getting any lighter. Investing in reverse-ETL helps you make use of your data, quickly.
Tools & Tips
February 24, 2022
by 
Nora St-Aubin

How to maintain KPI alignment as your business scales

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January 26, 2022
by 
Nora St-Aubin

How to maintain KPI alignment as your business scales

Maintaining a shared understanding of your Key Performance Indicators (KPIs) helps keep your teams data-driven and high performing as your company scales.
Tools & Tips
February 16, 2022
by 
Nora St-Aubin

What is data mapping in ETL, and why is it essential to your data strategy?

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January 26, 2022
by 
Nora St-Aubin

What is data mapping in ETL, and why is it essential to your data strategy?

ETL mapping means having clear guidelines around what information is extracted, how it’s transformed, and where it’s then loaded. It helps keep things organized and running smoothly.
Tools & Tips
February 10, 2022
by 
Nora St-Aubin

Out with the old, in with the new: why you shouldn't wait to upgrade to a modern data stack

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September 14, 2021
by 
Sam Lafontaine

Out with the old, in with the new: why you shouldn't wait to upgrade to a modern data stack

Making the most of your data can also be a challenge, especially if you're using an unbundled, legacy data stack. Why you should think about upgrading to a modern data stack sooner rather than later.
Tools & Tips
February 1, 2022
by 
Sam Lafontaine

BigQuery vs. Snowflake – Which Data Warehouse should you choose?

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December 7, 2021
by 
Jonas Thordal

BigQuery vs. Snowflake – Which Data Warehouse should you choose?

Two of the most popular data warehouse options today are BigQuery and Snowflake. But, which one is best for your business?
Tools & Tips
January 21, 2022
by 
Jonas Thordal

How to measure (and improve) marketing performance

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September 14, 2021
by 
Sam Lafontaine

How to measure (and improve) marketing performance

Boosting your marketing performance starts with tracking your efforts. Measure your marketing data with KPIs.
Tools & Tips
January 14, 2022
by 
Sam Lafontaine

The 5 Data Metrics Every Startup Needs to Know

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September 3, 2021
by 
Jakob Kristensen

The 5 Data Metrics Every Startup Needs to Know

Measuring performance is essential to improvement – and growth. We guide you through the five key metrics that will help your company assess performance.
Tools & Tips
January 5, 2022
by 
Jakob Kristensen

Build vs. Buy – How to approach the Modern Data Stack

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December 7, 2021
by 
Jonas Thordal

Build vs. Buy – How to approach the Modern Data Stack

Should you build you own data stack, or buy a ready-made solution? We consider the pros and cons.
Tools & Tips
December 8, 2021
by 
Jonas Thordal

How the Modern Data Stack helps commercial teams to overperform

Text Link
September 14, 2021
by 
Sam Lafontaine

How the Modern Data Stack helps commercial teams to overperform

Modern data stacks don't just help data analysts and engineers in their day-to-day – they serve to make commercial teams more efficient and perform better. Learn how in this guide.
Tools & Tips
December 7, 2021
by 
Sam Lafontaine

How to calculate and improve your customer acquisition cost

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September 3, 2021
by 
Jakob Kristensen

How to calculate and improve your customer acquisition cost

Understanding your CAC is not only important for your marketing department – it's vital to your company's success. Learn how to calculate and optimize here.
Tools & Tips
November 22, 2021
by 
Jakob Kristensen

Why Data Activation is the Missing Piece to your Data Stack

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September 14, 2021
by 
Sam Lafontaine

Why Data Activation is the Missing Piece to your Data Stack

Data Activation, or Reverse-ELT, is taking off. Learn more about the hottest trend in the data space in this guide.
Tools & Tips
October 26, 2021
by 
Sam Lafontaine

How to Build a Modern Data Stack – The Comprehensive Guide

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September 14, 2021
by 
Sam Lafontaine

How to Build a Modern Data Stack – The Comprehensive Guide

The modern data stack – a crucial component of today's fastest-growing companies. Learn what it is and how to set one up for your company in our comprehensive guide.
Tools & Tips
October 20, 2021
by 
Sam Lafontaine

How to hire a Data Analyst: The Definitive Guide

Text Link
September 3, 2021
by 
Jakob Kristensen

How to hire a Data Analyst: The Definitive Guide

Data analysts are increasingly sought after, and for good reason – they are crucial to business' understanding and managing of data. In this guide, we walk through the essential information you need for hiring your first data analyst.
Tools & Tips
September 23, 2021
by 
Jakob Kristensen

7 Best Data Visualization Tools for Fast-Growing Companies

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December 7, 2021
by 
Jonas Thordal

7 Best Data Visualization Tools for Fast-Growing Companies

Picking the right data visualization tool for your business is a crucial step to becoming data-driven. We narrow the search down with our recommendation for top data visualization tools.
Tools & Tips
September 21, 2021
by 
Jonas Thordal

How To Use Your Customer Data For Explosive Growth: A Quick Guide

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September 14, 2021
by 
Sam Lafontaine

How To Use Your Customer Data For Explosive Growth: A Quick Guide

So you've followed the general advice and poured your resources into collecting customer data. Now what? Learn how to maximise your customer data for explosive growth in this quick guide.
Tools & Tips
September 14, 2021
by 
Sam Lafontaine

5 Common Mistakes to Avoid When Building Your First Data Stack

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September 3, 2021
by 
Jakob Kristensen

5 Common Mistakes to Avoid When Building Your First Data Stack

Building a modern data stack might sound like a daunting task. Avoid these 5 common mistakes to set your business up for success.
Tools & Tips
September 3, 2021
by 
Jakob Kristensen

Why Your Data Warehouse Can (and Should) Become Your CDP

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September 14, 2021
by 
Sam Lafontaine

Why Your Data Warehouse Can (and Should) Become Your CDP

Learn how the best customer data platform already lives inside your data warehouse.
Tools & Tips
August 19, 2021
by 
Sam Lafontaine

PostgreSQL vs BigQuery – Which Data Warehouse Should You Choose?

Text Link
December 7, 2021
by 
Jonas Thordal

PostgreSQL vs BigQuery – Which Data Warehouse Should You Choose?

PostgreSQL and BigQuery are two of the most popular data warehouses. We weigh the pros and cons of each to help you make the best decision for your business.
Tools & Tips
August 3, 2021
by 
Jonas Thordal

Why Your Company Needs a Data Warehouse

Text Link
September 14, 2021
by 
Sam Lafontaine

Why Your Company Needs a Data Warehouse

Adopting with a data warehouse can transform your business for the better – and getting started is easier than you think.
Tools & Tips
June 18, 2021
by 
Sam Lafontaine
Run all your data operations in one simple platform – with help from a dedicated team of data analysts. Get started today for free.
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