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Product
KEY FEATURES
Gather (ELT)
Stream customer data to your data warehouse
Activate (Reverse-ETL)
Sync your customer data to all your tools
Collaborative SQL
Create and manage your data models as a team
Metrics Store
Create, store and access your company-wide metrics
Observability & Lineage
Monitor your pipelines and understand model dependencies
Enterprise
Leverage Weld's advanced enterprise functionalities
SOLUTIONS
For commercial leaders
Make your data work for you – and your teams more productive
For data analysts
Build your data models in Weld and unlock faster time to insight
For CTOs
Free your engineers from managing 100s of data pipelines
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Tools & Tips
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Customer Stories
Tools & Tips
Updates
Integrations
How to pitch a new data tool to your boss — 5 crucial tips
Text Link
January 26, 2022
by
Nora St-Aubin
How to pitch a new data tool to your boss — 5 crucial tips
It's exciting to find a great new software that helps you do your job better. Here's how to get your boss on board with an excellent pitch.
Tools & Tips
May 25, 2022
by
Nora St-Aubin
How to score the health of your customers (and 5 ways to use the data)
Text Link
December 7, 2021
by
Jonas Thordal
How to score the health of your customers (and 5 ways to use the data)
Monitoring customer health is key to not just retention, but growth. Learn how to calculate your customer health score and use it at your business.
Tools & Tips
May 18, 2022
by
Jonas Thordal
The Modern Data Stack is not what you think
Text Link
January 26, 2022
by
Nora St-Aubin
The Modern Data Stack is not what you think
The current reality of what it means to be a data specialist requires new solutions, and innovation in data tech is disrupting the Modern Data Stack as we know it.
Tools & Tips
May 9, 2022
by
Nora St-Aubin
Developing data literacy across company departments
Text Link
January 26, 2022
by
Nora St-Aubin
Developing data literacy across company departments
The modern data specialist's role in helping to develop data literacy across company departments is vital to creating a healthy, thriving data culture.
Tools & Tips
April 29, 2022
by
Nora St-Aubin
Defining core business metrics every team agrees on
Text Link
January 26, 2022
by
Nora St-Aubin
Defining core business metrics every team agrees on
Defining core business metrics that every team agrees on is essential to effectively measuring your company's success
Tools & Tips
April 22, 2022
by
Nora St-Aubin
How we use reverse-ETL to better support onboarding clients in Hubspot
Text Link
September 14, 2021
by
Sam Lafontaine
How we use reverse-ETL to better support onboarding clients in Hubspot
A step-by-step guide of how we moved data from our production database to Hubspot to create contextual onboarding emails – in less than 1 hour.
Tools & Tips
April 21, 2022
by
Sam Lafontaine
Why creating data governance across teams is essential, and how to get there
Text Link
January 26, 2022
by
Nora St-Aubin
Why creating data governance across teams is essential, and how to get there
A lack of data governance can lead to inefficiency, misalignment, and even cross-team friction. 3 steps to creating data governance across teams at your business.
Tools & Tips
April 13, 2022
by
Nora St-Aubin
Top 8 skills every junior Data Analyst needs, and how to learn them
Text Link
January 26, 2022
by
Nora St-Aubin
Top 8 skills every junior Data Analyst needs, and how to learn them
Data specialists are in high demand, and this is an exciting expertise to launch a career in. Here are the 8 key skills to develop as a junior Data Analyst (or to look for in your next hire!).
Tools & Tips
April 8, 2022
by
Nora St-Aubin
8 Essential metrics B2B companies need to be tracking
Text Link
September 14, 2021
by
Sam Lafontaine
8 Essential metrics B2B companies need to be tracking
The most important sales and marketing metrics every B2B company needs to be tracking, and how to make sense of each one.
Tools & Tips
April 7, 2022
by
Sam Lafontaine
What is Reverse-ETL? The secret of data-driven success
Text Link
September 14, 2021
by
Sam Lafontaine
What is Reverse-ETL? The secret of data-driven success
Why reverse-ETL is an essential piece of the modern data stack, and how it empowers data-driven success.
Tools & Tips
April 5, 2022
by
Sam Lafontaine
How to launch data analytics at your startup — with or without a data team
Text Link
January 26, 2022
by
Nora St-Aubin
How to launch data analytics at your startup — with or without a data team
It’s never too early to start your data and analytics efforts, and with modern technology and strategies, startups can benefit from their data, fast.
Tools & Tips
March 29, 2022
by
Nora St-Aubin
Data Engineer vs. Data Analyst vs. Data Scientist: Who's who?
Text Link
January 26, 2022
by
Nora St-Aubin
Data Engineer vs. Data Analyst vs. Data Scientist: Who's who?
Understanding the difference between a Data Engineer, Data Analyst, and Data Scientist is essential to both building a data team and launching a data career.
Tools & Tips
March 24, 2022
by
Nora St-Aubin
The top 7 customer success metrics you need to be tracking
Text Link
January 26, 2022
by
Nora St-Aubin
The top 7 customer success metrics you need to be tracking
There are countless customer success metrics that your business could track — here are seven key customer success metrics to consider.
Tools & Tips
March 16, 2022
by
Nora St-Aubin
Top 6 Data Warehouses and Best Picks for a Modern Data Stack
Text Link
October 12, 2021
by
Jakob Skytte
Top 6 Data Warehouses and Best Picks for a Modern Data Stack
The cloud data warehouse sits at the center of every modern data stack. Pick the best one for your business from these top choices.
Tools & Tips
March 2, 2022
by
Jakob Skytte
Creating a customer-centric culture at your ecommerce business
Text Link
January 26, 2022
by
Nora St-Aubin
Creating a customer-centric culture at your ecommerce business
A customer-centric culture at your ecommerce company helps you build customer loyalty and ambassadorship. Learn what customer-centricity really looks like, and how to achieve it.
Tools & Tips
February 28, 2022
by
Nora St-Aubin
Why now is the time to invest in reverse-ETL
Text Link
January 26, 2022
by
Nora St-Aubin
Why now is the time to invest in reverse-ETL
It's tough turning insights into action with so many data sources at work — and it doesn't look like our toolboxes will be getting any lighter. Investing in reverse-ETL helps you make use of your data, quickly.
Tools & Tips
February 24, 2022
by
Nora St-Aubin
How to maintain KPI alignment as your business scales
Text Link
January 26, 2022
by
Nora St-Aubin
How to maintain KPI alignment as your business scales
Maintaining a shared understanding of your Key Performance Indicators (KPIs) helps keep your teams data-driven and high performing as your company scales.
Tools & Tips
February 16, 2022
by
Nora St-Aubin
What is data mapping in ETL, and why is it essential to your data strategy?
Text Link
January 26, 2022
by
Nora St-Aubin
What is data mapping in ETL, and why is it essential to your data strategy?
ETL mapping means having clear guidelines around what information is extracted, how it’s transformed, and where it’s then loaded. It helps keep things organized and running smoothly.
Tools & Tips
February 10, 2022
by
Nora St-Aubin
Out with the old, in with the new: why you shouldn't wait to upgrade to a modern data stack
Text Link
September 14, 2021
by
Sam Lafontaine
Out with the old, in with the new: why you shouldn't wait to upgrade to a modern data stack
Making the most of your data can also be a challenge, especially if you're using an unbundled, legacy data stack. Why you should think about upgrading to a modern data stack sooner rather than later.
Tools & Tips
February 1, 2022
by
Sam Lafontaine
BigQuery vs. Snowflake – Which Data Warehouse should you choose?
Text Link
December 7, 2021
by
Jonas Thordal
BigQuery vs. Snowflake – Which Data Warehouse should you choose?
Two of the most popular data warehouse options today are BigQuery and Snowflake. But, which one is best for your business?
Tools & Tips
January 21, 2022
by
Jonas Thordal
How to measure (and improve) marketing performance
Text Link
September 14, 2021
by
Sam Lafontaine
How to measure (and improve) marketing performance
Boosting your marketing performance starts with tracking your efforts. Measure your marketing data with KPIs.
Tools & Tips
January 14, 2022
by
Sam Lafontaine
The 5 Data Metrics Every Startup Needs to Know
Text Link
September 3, 2021
by
Jakob Kristensen
The 5 Data Metrics Every Startup Needs to Know
Measuring performance is essential to improvement – and growth. We guide you through the five key metrics that will help your company assess performance.
Tools & Tips
January 5, 2022
by
Jakob Kristensen
Build vs. Buy – How to approach the Modern Data Stack
Text Link
December 7, 2021
by
Jonas Thordal
Build vs. Buy – How to approach the Modern Data Stack
Should you build you own data stack, or buy a ready-made solution? We consider the pros and cons.
Tools & Tips
December 8, 2021
by
Jonas Thordal
How the Modern Data Stack helps commercial teams to overperform
Text Link
September 14, 2021
by
Sam Lafontaine
How the Modern Data Stack helps commercial teams to overperform
Modern data stacks don't just help data analysts and engineers in their day-to-day – they serve to make commercial teams more efficient and perform better. Learn how in this guide.
Tools & Tips
December 7, 2021
by
Sam Lafontaine
How to calculate and improve your customer acquisition cost
Text Link
September 3, 2021
by
Jakob Kristensen
How to calculate and improve your customer acquisition cost
Understanding your CAC is not only important for your marketing department – it's vital to your company's success. Learn how to calculate and optimize here.
Tools & Tips
November 22, 2021
by
Jakob Kristensen
Why Data Activation is the Missing Piece to your Data Stack
Text Link
September 14, 2021
by
Sam Lafontaine
Why Data Activation is the Missing Piece to your Data Stack
Data Activation, or Reverse-ELT, is taking off. Learn more about the hottest trend in the data space in this guide.
Tools & Tips
October 26, 2021
by
Sam Lafontaine
How to Build a Modern Data Stack – The Comprehensive Guide
Text Link
September 14, 2021
by
Sam Lafontaine
How to Build a Modern Data Stack – The Comprehensive Guide
The modern data stack – a crucial component of today's fastest-growing companies. Learn what it is and how to set one up for your company in our comprehensive guide.
Tools & Tips
October 20, 2021
by
Sam Lafontaine
How to hire a Data Analyst: The Definitive Guide
Text Link
September 3, 2021
by
Jakob Kristensen
How to hire a Data Analyst: The Definitive Guide
Data analysts are increasingly sought after, and for good reason – they are crucial to business' understanding and managing of data. In this guide, we walk through the essential information you need for hiring your first data analyst.
Tools & Tips
September 23, 2021
by
Jakob Kristensen
7 Best Data Visualization Tools for Fast-Growing Companies
Text Link
December 7, 2021
by
Jonas Thordal
7 Best Data Visualization Tools for Fast-Growing Companies
Picking the right data visualization tool for your business is a crucial step to becoming data-driven. We narrow the search down with our recommendation for top data visualization tools.
Tools & Tips
September 21, 2021
by
Jonas Thordal
How To Use Your Customer Data For Explosive Growth: A Quick Guide
Text Link
September 14, 2021
by
Sam Lafontaine
How To Use Your Customer Data For Explosive Growth: A Quick Guide
So you've followed the general advice and poured your resources into collecting customer data. Now what? Learn how to maximise your customer data for explosive growth in this quick guide.
Tools & Tips
September 14, 2021
by
Sam Lafontaine
5 Common Mistakes to Avoid When Building Your First Data Stack
Text Link
September 3, 2021
by
Jakob Kristensen
5 Common Mistakes to Avoid When Building Your First Data Stack
Building a modern data stack might sound like a daunting task. Avoid these 5 common mistakes to set your business up for success.
Tools & Tips
September 3, 2021
by
Jakob Kristensen
Why Your Data Warehouse Can (and Should) Become Your CDP
Text Link
September 14, 2021
by
Sam Lafontaine
Why Your Data Warehouse Can (and Should) Become Your CDP
Learn how the best customer data platform already lives inside your data warehouse.
Tools & Tips
August 19, 2021
by
Sam Lafontaine
PostgreSQL vs BigQuery – Which Data Warehouse Should You Choose?
Text Link
December 7, 2021
by
Jonas Thordal
PostgreSQL vs BigQuery – Which Data Warehouse Should You Choose?
PostgreSQL and BigQuery are two of the most popular data warehouses. We weigh the pros and cons of each to help you make the best decision for your business.
Tools & Tips
August 3, 2021
by
Jonas Thordal
Why Your Company Needs a Data Warehouse
Text Link
September 14, 2021
by
Sam Lafontaine
Why Your Company Needs a Data Warehouse
Adopting with a data warehouse can transform your business for the better – and getting started is easier than you think.
Tools & Tips
June 18, 2021
by
Sam Lafontaine
Get started