Tools & Tips
Stay up to date on the latest from Weld and best practices, tools and trends from the world of data.
Top 10 Supermetrics Alternatives - Listing the best Marketing Analytics tools
We are listing the Top 10 Supermetrics Alternatives. We benchmark each tool on price, use-cases, reviews and features.
Boost Facebook conversion tracking to 95%+ with server-side tracking: A step-by-step guide
Due to increasing prevalence of ad-blockers and phasing out of third-party cookies, the Facebook Conversion API (CAPI) is a must for advertisers.
Top 10 Fivetran Alternatives - Listing the best ETL tools
We are listing the best ETL tools on the market with Top 10 Fivetran Alternatives. We benchmark and compare each tool on price, reviews and features.
What is Net Revenue Retention (NRR) and how do you calculate it?
Net Revenue Retention is a business metric widely used in subscription businesses. Learn how to calculate it and how to avoid common mistakes.
How do you calculate MRR with Stripe using SQL?
In this article, we will elaborate on the previous article on how to calculate MRR with a concrete example using SQL and data from Stripe.
How to sync data from Stripe to Google BigQuery or Snowflake
In this step-by-step guide, we will show you how you can quickly sync your Stripe data to Google BigQuery or Snowflake using Weld.
How do you calculate Monthly Recurring Revenue MRR?
Monthly Recurring Revenue is a business metric widely used in subscription businesses. Learn how to calculate it and how to avoid common mistakes.
SQL or NoSQL databases - Which one is best for storing data in your organisation?
Relational or non-relational databases? This is an important choice that all businesses need to make when it comes to choosing a moder
What to be aware of when it comes to data warehouse pricing
Cloud Data Warehouses have revolutionized how we work with data, but what does your data warehouse bill actually consist of.
Is the future dominated by niche single product companies or will the bundled approach win?
The ‘modern data stack’ market is highly fragmented and dominated by many niche players, which is characteristic of an early stage industry before the
Google Analytics is deemed unlawful in Denmark – now what?
Last week, Denmark was the fourth European country to deem Google Analytics as breaching GDPR. Here's what you can do about it.
PostgreSQL vs. BigQuery – Which Data Warehouse Should You Choose?
PostgreSQL and BigQuery are two of the most popular data warehouses. We weigh the pros and cons of each to help you make the best decision.
5 Reasons your ecommerce company needs to invest in a modern data stack
The modern data stack is bringing data-led growth to ecommerce businesses big and small. Learn why you shouldn't wait to invest in your data.
The 6 best ELT tools for a modern data stack
A list of the best-in-class ELT software available, what they’re best used for, and their pricing, to help you pick the right ELT tool for your needs.
Marketing Analytics: What it is, and how to get started
Starting your journey into data and analytics as a marketing leader? Here's where to start and how to get a good setup, fast.
What is ELT, and how is it different from ETL? (with examples)
For modern organizations with cloud-based data warehouses, ELT is the best data integration method. But you can still learn from the ETL method.
How to Create a Sales Forecasting Model — Webinar Recap
Christian Sassano shared his methodology for building a sales forecasting model in a recent webinar. Read the recap and watch the replay here.
7 Best Data Visualization Tools for Fast-Growing Companies
Picking the right visualization tool for your business is a crucial step to becoming data-driven. Here are our recommendations to help you find one.
How to pitch a new data tool to your boss — 5 crucial tips
It's exciting to find a great new software that helps you do your job better. Here's how to get your boss on board with an excellent pitch.
How to score the health of your customers (and 5 ways to use the data)
Monitoring customer health is key to not just retention, but growth. Learn how to calculate your customer health score and use it at your business.
The Modern Data Stack is not what you think
What it means to be a data specialist today requires new solutions, and innovation in data tech is disrupting the Modern Data Stack as we know it.
Developing data literacy across company departments
The modern data specialist's role in helping to develop data literacy across company departments is vital to creating a thriving data culture.
Defining core business metrics every team agrees on
Defining core business metrics that every team agrees on is essential to effectively measuring your company's success
How we use reverse-ETL to better support onboarding clients in Hubspot
A step-by-step guide of how we moved data from our production database to Hubspot to create contextual onboarding emails – in less than 1 hour.
Why creating data governance across teams is essential, and how to get there
A lack of data governance can lead to inefficiency and even cross-team friction. 3 steps to creating data governance across teams at your business.
Top 8 skills every junior Data Analyst needs, and how to learn them
Data specialists are in high demand. Here are the 8 key skills to develop as a junior Data Analyst (or to look for in your next hire!).
8 Essential metrics B2B companies need to be tracking
The most important sales and marketing metrics every B2B company needs to be tracking, and how to make sense of each one.
What is Reverse-ETL? The secret of data-driven success
Why reverse-ETL is an essential piece of the modern data stack, and how it empowers data-driven success.
How to launch data analytics at your startup — with or without a data team
It’s never too early to start your data and analytics efforts, and with modern technology and strategies, startups can benefit from their data, fast.
Data Engineer vs. Data Analyst vs. Data Scientist: Who's who?
Understanding the difference between the different data roles is essential to both building a data team and launching a data career.
The top 7 customer success metrics you need to be tracking
There are countless customer success metrics that your business could track — here are seven key customer success metrics to consider.
Top 6 Data Warehouses and Best Picks for a Modern Data Stack
The cloud data warehouse sits at the center of every modern data stack. Pick the best one for your business from these top choices.
Creating a customer-centric culture at your ecommerce business
A customer-centric culture at your ecommerce company helps you build customer loyalty and ambassadorship. Learn how to achieve customer-centricity.
Why now is the time to invest in reverse-ETL
It's tough turning insights into action with so many data sources at work — investing in reverse-ETL helps you make use of your data, quickly.
How to maintain KPI alignment as your business scales
Maintaining a shared understanding of your KPIs helps keep your teams data-driven and high performing as your company scales.
What is data mapping in ETL, and why is it essential to your data strategy?
ETL mapping means having clear guidelines around what information is extracted, how it’s transformed, and where it’s then loaded.
Out with the old, in with the new: why you shouldn't wait to upgrade to a modern data stack
Making the most of your data can be challenging, especially if you're using a legacy data stack. You should consider upgrading to a modern data stack.
BigQuery vs. Snowflake – Which Data Warehouse should you choose?
Two of the most popular data warehouse options today are BigQuery and Snowflake. But, which one is best for your business?
How to measure (and improve) marketing performance
Boosting your marketing performance starts with tracking your efforts. Measure your marketing data with KPIs.
The 5 Data Metrics Every Startup Needs to Know
Measuring performance is essential to improvement – and growth. We guide you through the key metrics that will help your company assess performance.
Build vs. Buy – How to approach the Modern Data Stack
Should you build you own modern data stack, or buy a ready-made solution? We consider the pros and cons in this quick guide.
How the Modern Data Stack helps commercial teams to overperform
Modern data stacks don't just help data teams in their day-to-day – they serve to make commercial teams more efficient and perform better.
How to calculate and improve your customer acquisition cost
Understanding your CAC is not only important for marketing – it's vital to your company's success. Learn how to calculate and optimize it here.
Why Data Activation is the Missing Piece to your Data Stack
Data Activation, or Reverse-ELT, is taking off. Learn more about the hottest trend in the data space in this guide.
How to Build a Modern Data Stack – The Comprehensive Guide
The modern data stack – a crucial component of today's fastest-growing companies. Learn what it is and how to set one up for your company.
How to hire a Data Analyst: The Definitive Guide
Data analysts are increasingly sought after, and for good reason. In this guide, learn the essential information you need for hiring your first one.
How To Use Your Customer Data For Explosive Growth: A Quick Guide
So you've poured your resources into collecting customer data. Now what? Learn how to leverage your customer data for explosive growth in this guide.
5 Common Mistakes to Avoid When Building Your First Data Stack
Building a modern data stack might sound like a daunting task. Avoid these 5 common mistakes to set your business up for success.
Why Your Data Warehouse Can (and Should) Become Your CDP
Learn how the best customer data platform already lives inside your data warehouse – and how to transition to this future.
Why Your Company Needs a Data Warehouse
Adopting with a data warehouse can transform your business for the better – and getting started is easier than you think.