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Instagram Business SQL templates

Profile Overview Report
Profile overview report for Instagram Business integration. It combines data from different tables to calculate average follows count, average followers count, average profile views, and average website clicks for each user on a monthly basis. The results are then ordered by month.
User Engagement and Outreach Report
Generates a report on user engagement and outreach for an Instagram Business integration. It combines data from various tables to calculate average follower count, profile views, website clicks, like count, comments count, feed impressions, and feed reach on a monthly basis. The result is sorted by month and user ID.
Media Performance Report
Generates a media performance report for Instagram Business integration. It combines metrics from the media_history and media_insights tables to provide a comprehensive view of monthly media performance. The report includes metrics such as total media posts, likes, comments, carousel engagement, impressions, reach, reel likes, plays, feed engagement, impressions, and reach.
Media Insights Deep Dive
Retrieves various metrics for different types of media posts (carousel, reel, story, feed). It also calculates engagement rates for each type of media. The template joins the media data with the media history table to include additional information such as caption, timestamp, media type, likes count, and comments count. The final result is sorted by month and media posted date in descending order.
Growth Analysis
Calculates the growth rates of various metrics for an Instagram Business account. It retrieves monthly data on average followers, average follows, total feed engagement, total carousel engagement, and total reel likes. It then calculates the growth rate percentages for each metric compared to the previous month. The results are sorted by month in descending order.
Engagment Metric Analysis
Calculates various engagement metrics for Instagram Business accounts on a monthly basis. It retrieves data such as the total number of media posts, likes, comments, feed engagement, carousel engagement, reel likes, reel comments, story replies, and story exits. Additionally, it calculates average engagement per post metrics, including average likes, comments, feed engagement, carousel engagement, reel likes, and reel comments per post. The results are ordered by month in descending order.