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Snapchat Ads Connector

Start moving your Snapchat Ads data with fully managed data pipelines. Get clean normalized data ready for analytics, easy to setup in minutes with no coding required.

View more about the Snapchat Ads integration in the Weld documentation

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Explore available Snapchat Ads data

Browse all the data tables available for the Snapchat Ads integration, in our interactive ERD data viewer.

View the Snapchat Ads Data Schema

Transform and model Snapchat Ads data

Get clean data models from your Snapchat Ads data. Weld makes it easy to transform and model with the powerful built in SQL editor and AI Assistant.

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Snapchat Ads
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Connect Snapchat Ads data to any BI tool

Transform and combine Snapchat Ads data with other data sources with Weld, to build valuable business insights. Connect any BI Tool to build valueable analytics and reporting for your company.

Snapchat Ads is a platform that allows businesses to reach a diverse audience with immersive ad formats on Snapchat, a multimedia messaging app.

Here are four popular data analytics use cases with data derived from Snapchat Ads:

  • Ad Performance and Engagement Metrics: Snapchat Ads provides detailed insights into ad views, swipe-ups, and engagement rates. By analyzing these metrics, advertisers can gauge the effectiveness of their ads, refine their content for better engagement, and determine which creatives resonate most with their target audience.
  • Audience Demographics and Behavior Analysis: Snapchat offers data on the demographics of users engaging with ads, including age, gender, location, and interests. Evaluating this data allows businesses to tailor their ad campaigns to target specific audience segments more effectively and understand user behavior patterns.
  • Conversion Tracking and ROI Analysis: With Snapchat's Pixel, advertisers can track conversions and actions users take after viewing their ads, such as website visits or product purchases. By monitoring conversion rates and comparing ad spend to returns, businesses can optimize their ad budget and strategies to maximize ROI.
  • Campaign Effectiveness Across Ad Formats: Snapchat Ads offers various ad formats, from Story Ads to Filters and Lenses. Analyzing performance metrics for each format helps advertisers identify which types of ads are most effective for their goals, whether it's brand awareness, user engagement, or conversions.

Utilizing the data insights from Snapchat Ads empowers advertisers to fine-tune their marketing campaigns, reach their target audience more effectively, and ensure a higher return on their advertising investment.

Start working with your Snapchat Ads data today

Get started building your data warehouse with Snapchat Ads and 150+ more apps and database integrations available.

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