The Supermetrics alternative
without the Enterprise wall
Supermetrics keeps the data warehouse, transformations and its API for a quote-only Enterprise plan. Weld loads your marketing data into BigQuery, Snowflake or any warehouse on every plan, models it in SQL and sends it back to your ad platforms, with unlimited ad accounts.
- 4.8 on G2 · 109 reviews
- 300+ connectors, built in house
- Sources
- 7, up to 15
- Ad accounts
- 7 per source, up to 20
- Users
- 2, then €99 each
- Warehouse and transformations
- Enterprise only
- Destination
- Your warehouse
- Transformations
- Included
- Ad accounts
- Unlimited
- Users
- 1, then $19 each
List prices billed yearly, in the currency each vendor's pricing page shows, October 2026.
Supermetrics keeps the warehouse for Enterprise.
Weld starts with it.
On Supermetrics, the warehouse, transformations, data storage and the API arrive together on a plan priced by quote. On Weld they start at Basic, and every tier above it has a published price.
Monthly list prices billed yearly, from each vendor's pricing page, October 2026.
| Capability | Starter€39 | Growth€159 | EnterpriseQuote |
|---|---|---|---|
| Data warehouse | Not included | Not included | Included |
| Transformations | Not included | Not included | Included |
| Data storage | Not included | Not included | Included |
| API access | Not included | Not included | Included |
| Capability | Basic$99 | Premium$389 | Business$959 |
|---|---|---|---|
| Data warehouse | Included | Included | Included |
| Transformations | Included | Included | Included |
| Data storage | Included | Included | Included |
| API access | Not included | Not included | Included |
Marketing data you own.
On a plan you will not outgrow.
No Enterprise wall
The warehouse and transformations come with Basic. Every tier above it has a published price, so growing never starts with a sales call.
Ad spend next to revenue
Google, Meta, LinkedIn and TikTok Ads land in the same warehouse as Shopify, Stripe, HubSpot and Salesforce, so ROAS and CAC come from the revenue you booked.
Every ad account on one plan
Clients, brands and markets on a single plan, with no charge per ad account. Extra users are $19 a month, not €99.
Weld vs Supermetrics.
Where each one wins.
| Capability | WeldRecommended | Supermetrics |
|---|---|---|
| Data warehouse destinationBigQuery, Snowflake, Redshift and others | Included, every plan | Enterprise plan only |
| Transformations | Included, SQL models on every plan, dbt from Premium | Enterprise plan only |
| Starting priceBilled yearly, as each vendor lists it | $99/mo Basic | €39/mo Starter, €159/mo Growth |
| Beyond the entry plans | Published prices, $389/mo Premium and $959/mo Business | Growth tops out at 15 sources, 20 ad accounts and 5 users, then a quote |
| Ad accounts | Unlimited on every plan | 2 per source on Starter, 7 on Growth, €10 per extra |
| Extra users | $19/mo each | €99/mo each on Growth |
| Sources | 300+, marketing, sales, finance, product and databases | Built around marketing platforms |
| API access | REST API on Business | Enterprise plan only |
| Spreadsheets and BI tools | Google Sheets and Excel via reverse ETL, BI tools read the warehouse | Included, native Google Sheets, Looker Studio and Power BI connectors |
| Send data back to ad platforms | Included, reverse ETL on every plan | Included, data activation |
| AI | Internal agent and MCP server | Supermetrics AI and a Claude connection |
| Security | SOC 2 Type II, GDPR | SOC 2 Type II, ISO 27001, GDPR |
| Free trial | 14 days | 14 days |
| Book a demo | Full comparison |
The modular agentic data platform.
One platform, one bill.
Ingestion, transformations, orchestration, reverse ETL and agents, each a module you can use on its own or together. The internal agent, the MCP server and a full API are built in.
- Ingestion300+ connectors and log-based CDC
- TransformationsSQL models, or your own dbt project
- OrchestrationRuns dbt, Cube, SQLMesh and Coalesce
- Reverse ETLBack into your CRM and ad tools
- AgentsInternal agent, MCP server and full API
Frequently asked questions.
Before you switch.
Go deeper before you switch.
Guides and a customer story.

10 best Supermetrics alternatives
Marketing data tools and ELT platforms compared on pricing and fit.
Read the guide
A paid marketing dashboard in Looker Studio
Ad data from your warehouse into the Looker Studio reports you already use.
Read the guide
How Flatpay optimized marketing efficiency
A marketing team that runs its data on Weld.
Read the story