Comparing Matillion with Segment and Weld
Carolina Russ5 min read
What is Matillion
Matillion is a cloud-native data integration platform that enables enterprises to build and manage ETL/ELT pipelines using a low-code, visual interface. Designed for cloud data warehouses like Snowflake, Redshift, and BigQuery, it allows users to extract, transform, and load data from various sources efficiently. With strong scheduling, orchestration, and monitoring features, Matillion is well-suited for handling complex workflows and large-scale data transformation needs.
Pros
- Large number of connectors
- Robust feature set
- Lots of advanced features for larger enterprises and data teams
- Has both ELT and ETL capabilities
- On premise options
Cons
- Expensive for small businesses
- Steep learning curve for non-technical users
- Requires a large upfront investment and implementation
A reviewer on G2 said::
What I like about Matillion
Built-in connectors to heaps of systems; ability to create custom connectors; active community and quick responses to forum questions
What I dislike about Matillion
Some components are a bit clunky; cloud version is not mature and lacks some features from the server-based version
What is Segment
Acquired by Twilio in 2020, Segment is a leading Customer Data Platform (CDP) that helps businesses collect, unify, and activate customer data in real time. It gathers event data from various sources, web, mobile, servers, and uses identity resolution to build unified customer profiles. Segment's key features include creating personas, defining audiences, and syncing them across marketing, analytics, and CRM tools. With strong data governance and privacy controls, plus support for reverse ETL and data warehouse integration, Segment enables personalized, data-driven customer engagement at scale.
Pros
- Real-time data integration capabilities
- Pre-built and maintained connectors for popular data sources
- Has advanced features for managing customer data
- Easy to setup and use
Cons
- Quickly becomes very expensive
- Not suitable for only use for ELT
- Heavily skewed toward sales and marketing platforms
- Custom integration or customization is really hard to do
A reviewer on G2 said::
What I like about Segment
Segment connects to all the various platforms that we're using which makes it very easy to send data around. No engineering needed.
What I dislike about Segment
Pricing could be a bit more affordable, especially if you want to use ETL processes.
What is Weld
Weld is a powerful ETL platform that seamlessly integrates ELT, data transformations, reverse ETL, and AI-assisted features into one user-friendly solution. With its intuitive interface, Weld makes it easy for anyone, regardless of technical expertise, to build and manage data workflows. Known for its premium quality connectors, all built in-house, Weld ensures the highest quality and reliability for its users. It is designed to handle large datasets with near real-time data synchronization, making it ideal for modern data teams that require robust and efficient data integration solutions. Weld also leverages AI to automate repetitive tasks, optimize workflows, and enhance data transformation capabilities, ensuring maximum efficiency and productivity. Users can combine data from a wide variety of sources, including marketing platforms, CRMs, e-commerce platforms like Shopify, APIs, databases, Excel, Google Sheets, and more, providing a single source of truth for all their data.
Pros
- Lineage, orchestration, and workflow features
- Ability to handle large datasets and near real-time data sync
- ETL + reverse ETL in one
- User-friendly and easy to set up
- Flat monthly pricing model
- 200+ connectors (Shopify, HubSpot, etc.)
- AI assistant
Cons
- Requires some technical knowledge around data warehousing and SQL
- Limited features for advanced data teams
- Focused on cloud data warehouses
A reviewer on G2 said:
What I like about Weld
First and foremost, Weld is incredibly user-friendly. The graphical interface is intuitive, which makes it easy to build data workflows quickly and efficiently. Even with little experience in SQL and pipeline management, we found that Weld was straightforward and easy to use. What really impressed me, however, was Weld's flexibility. It was able to handle data from a wide variety of sources, including SQL databases, Google Sheets, and even APIs. The solution also allowed us to customize my data transformations in a way that best suited my needs. Whether I needed to clean data, join tables, or aggregate data, Weld had the necessary tools to accomplish the task. Weld's performance was also exceptional. I was able to run large-scale ETL jobs quickly and efficiently, with minimal downtime via a Snowflake instance and visualization via own-hosted Metabase. The solution's scalability meant that I could process more data without any issues. Another standout feature of Weld was its support. I never felt lost or unsure about how to use a particular feature, as the support team was always quick to respond to any questions or concerns that I had. Overall, I highly recommend Weld as an ETL solution. Its user-friendliness, flexibility, performance, and support make it an excellent choice for anyone looking to streamline their data integration processes. I will definitely be using Weld for all my ETL needs going forward.
What I dislike about Weld
Weld is still limited to a certain number of integrations - although the team is super interested to hear if you need custom integrations.
Feature-by-Feature Comparison
Ease of Use & Interface
Matillion
Matillion has a steep learning curve, especially for non-technical users, due to its robust feature set and advanced capabilities designed for larger enterprises.
Segment
Segment is easy to set up and use, offering real-time data integration and advanced features for managing customer data, making it a great choice for businesses focusing on customer data platforms.
Pricing & Affordability
Matillion
Matillion's pricing can be expensive, particularly for small businesses, as it is based on credits and requires a significant upfront investment.
Segment
Segment can quickly become very expensive, especially for smaller businesses, due to its pricing model based on the number of visitors and advanced features.
Feature Set
Matillion
Matillion offers a robust set of features with support for both ETL and ELT, along with numerous connectors and on-premise options, making it ideal for large enterprises with complex data needs.
Segment
The platform provides robust real-time data integration capabilities and is heavily skewed towards sales and marketing platforms, making it ideal for businesses with a strong focus on customer data.
Flexibility & Customization
Matillion
Matillion provides extensive customization and flexibility options, particularly for large enterprises, but may be overkill for smaller teams or simpler use cases.
Segment
Segment offers limited flexibility for use outside of customer data and event tracking, with customization options that can be challenging for more complex requirements.
Summary of Matillion vs Segment vs Weld
| Weld | Matillion | Segment | |
|---|---|---|---|
| Connectors | 200+ | 110+ | 300+ |
| Price | $79 / 5M Active Rows | $2.00 per credit | $120/month 10,000 visitors |
| Free tier | No | Yes | Yes |
| Location | EU | UK | US |
| Extract data (ETL) | Yes | Yes | Yes |
| Sync data to HubSpot, Salesforce, Klaviyo, Excel etc. (reverse ETL) | Yes | Yes | Yes |
| Transformations | Yes | Yes | No |
| AI Assistant | Yes | No | No |
| On-Premise | No | Yes | No |
| Orchestration | Yes | Yes | No |
| Lineage | Yes | No | No |
| Version control | Yes | No | No |
| Load data to and from Excel | Yes | No | No |
| Load data to and from Google Sheets | Yes | No | No |
| Two-Way Sync | Yes | No | No |
| dbt Core Integration | Yes | No | Yes |
| dbt Cloud Integration | Yes | No | No |
| OpenAPI / Developer API | Yes | Yes | Yes |
| G2 Rating | 4.8 | 4.3 | 4.6 |
Conclusion
You’re comparing Matillion, Segment, Weld. Each of these tools has its own strengths:
- Matillion: matillion offers a robust set of features with support for both etl and elt, along with numerous connectors and on-premise options, making it ideal for large enterprises with complex data needs.. matillion's pricing can be expensive, particularly for small businesses, as it is based on credits and requires a significant upfront investment..
- Segment: the platform provides robust real-time data integration capabilities and is heavily skewed towards sales and marketing platforms, making it ideal for businesses with a strong focus on customer data.. segment can quickly become very expensive, especially for smaller businesses, due to its pricing model based on the number of visitors and advanced features..
- Weld: weld integrates elt, data transformations, and reverse etl all within one platform. it also provides advanced features such as data lineage, orchestration, workflow management, and an ai assistant, which helps in automating repetitive tasks and optimizing workflows.. weld offers a straightforward and competitive pricing model, starting at $79 for 5 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises..
