What I like about Matillion
“Built-in connectors to heaps of systems; ability to create custom connectors; active community and quick responses to forum questions”
Comparing Matillion with Polar Analytics and Weld
You’re comparing Matillion vs Polar Analytics vs Weld. Explore how they differ on connectors, pricing, and features. 
Loved by data teams from around the world
Weld vs Matillion vs Polar Analytics
| Weld | Matillion | Polar Analytics | |
|---|---|---|---|
| Connectors | 200+ | 110+ | 60+ |
| Price | $99 / 5M Active Rows | $2.00 per credit | $399 / month |
| Free tier | |||
| Location | EU | UK | FR |
| Extract data (ETL) | |||
| Sync to HubSpot, Salesforce, Klaviyo, Excel (reverse ETL) | |||
| Transformations | |||
| AI Assistant | |||
| On-Premise | |||
| Orchestration | |||
| Lineage | |||
| Version control | |||
| Load to/from Excel | |||
| Load to/from Google Sheets | |||
| Two-Way Sync | |||
| dbt Core Integration | |||
| dbt Cloud Integration | |||
| OpenAPI / Developer API | |||
| G2 rating | 4.8 | 4.3 | 4.5 |
Overview
Matillion in Short
Matillion is a cloud-native data integration platform that enables enterprises to build and manage ETL/ELT pipelines using a low-code, visual interface. Designed for cloud data warehouses like Snowflake, Redshift, and BigQuery, it allows users to extract, transform, and load data from various sources efficiently. With strong scheduling, orchestration, and monitoring features, Matillion is well-suited for handling complex workflows and large-scale data transformation needs.
Pros
Large number of connectors
Robust feature set
Lots of advanced features for larger enterprises and data teams
Has both ELT and ETL capabilities
On premise options
Cons
Expensive for small businesses
Steep learning curve for non-technical users
Requires a large upfront investment and implementation
Reviews & Quotes
A reviewer on G2 said::
What I dislike about Matillion
“Some components are a bit clunky; cloud version is not mature and lacks some features from the server-based version”
Overview
Polar Analytics in Short
Polar Analytics is a marketing analytics platform designed specifically for direct-to-consumer (DTC) brands. It integrates data from various marketing, sales, and customer platforms, providing a unified dashboard that helps businesses track performance metrics, customer behavior, and ROI. Polar Analytics aims to simplify data analysis for brands, enabling them to make informed decisions to optimize their marketing strategies.
Pros
Tailored for DTC brands
Comprehensive marketing and sales insights
Easy integration with popular eCommerce platforms
User-friendly interface with powerful dashboards
Helps optimize marketing ROI with data-driven insights
Cons
Primarily focused on DTC, limiting broader use cases
Can be expensive for small brands
Advanced features may require some learning
Reviews & Quotes
A reviewer on G2:
What I like about Polar Analytics
“Polar Analytics has revolutionized how we view our marketing data. The integration with our eCommerce and marketing platforms has given us deep insights that were previously hard to uncover. It's an essential tool for any DTC brand looking to scale effectively.”
Overview
Weld in Short
Weld is a powerful ETL platform that seamlessly integrates ELT, data transformations, reverse ETL, and AI-assisted features into one user-friendly solution. With its intuitive interface, Weld makes it easy for anyone, regardless of technical expertise, to build and manage data workflows. Known for its premium quality connectors, all built in-house, Weld ensures the highest quality and reliability for its users. It is designed to handle large datasets with near real-time data synchronization, making it ideal for modern data teams that require robust and efficient data integration solutions. Weld also leverages AI to automate repetitive tasks, optimize workflows, and enhance data transformation capabilities, ensuring maximum efficiency and productivity. Users can combine data from a wide variety of sources, including marketing platforms, CRMs, e-commerce platforms like Shopify, APIs, databases, Excel, Google Sheets, and more, providing a single source of truth for all their data.
Pros
Lineage, orchestration, and workflow features
Ability to handle large datasets and near real-time data sync
ETL + reverse ETL in one
User-friendly and easy to set up
Flat monthly pricing model
200+ connectors (Shopify, HubSpot, etc.)
AI assistant
Cons
Requires some technical knowledge around data warehousing and SQL
Limited features for advanced data teams
Focused on cloud data warehouses
Reviews & Quotes
A reviewer on G2 said:
What I like about Weld
What I dislike about Weld
“Weld is still limited to a certain number of integrations - although the team is super interested to hear if you need custom integrations.”
Feature-by-Feature Comparison
Feature
Matillion
Polar Analytics
Weld
Feature
Matillion
Polar Analytics
Weld
Ease of Use & Interface
Side-by-side
Matillion
Matillion has a steep learning curve, especially for non-technical users, due to its robust feature set and advanced capabilities designed for larger enterprises.
Polar Analytics
Polar Analytics offers a user-friendly interface, particularly beneficial for DTC brands that require an intuitive platform to analyze marketing and sales data.
Weld
Weld is highly praised for its user-friendly interface and intuitive design, which allows even users with minimal SQL experience to manage data workflows efficiently. This makes it an excellent choice for smaller data teams or businesses without extensive technical resources.
Ease of Use & Interface
Side-by-side
Matillion has a steep learning curve, especially for non-technical users, due to its robust feature set and advanced capabilities designed for larger enterprises.
Polar Analytics offers a user-friendly interface, particularly beneficial for DTC brands that require an intuitive platform to analyze marketing and sales data.
Weld is highly praised for its user-friendly interface and intuitive design, which allows even users with minimal SQL experience to manage data workflows efficiently. This makes it an excellent choice for smaller data teams or businesses without extensive technical resources.
Pricing & Affordability
Side-by-side
Matillion
Matillion's pricing can be expensive, particularly for small businesses, as it is based on credits and requires a significant upfront investment.
Polar Analytics
Pricing at $399 per month, Polar Analytics can be considered expensive, especially for small brands with limited budgets. However, it provides good value for those needing in-depth marketing analytics.
Weld
Weld offers a straightforward and competitive pricing model, starting at $79 for 5 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises.
Pricing & Affordability
Side-by-side
Matillion's pricing can be expensive, particularly for small businesses, as it is based on credits and requires a significant upfront investment.
Pricing at $399 per month, Polar Analytics can be considered expensive, especially for small brands with limited budgets. However, it provides good value for those needing in-depth marketing analytics.
Weld offers a straightforward and competitive pricing model, starting at $79 for 5 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises.
Feature Set
Side-by-side
Matillion
Matillion offers a robust set of features with support for both ETL and ELT, along with numerous connectors and on-premise options, making it ideal for large enterprises with complex data needs.
Polar Analytics
The platform provides comprehensive marketing and sales insights with easy integration into popular eCommerce platforms. Its tailored focus on DTC brands ensures relevant and valuable features.
Weld
Weld integrates ELT, data transformations, and reverse ETL all within one platform. It also provides advanced features such as data lineage, orchestration, workflow management, and an AI assistant, which helps in automating repetitive tasks and optimizing workflows.
Feature Set
Side-by-side
Matillion offers a robust set of features with support for both ETL and ELT, along with numerous connectors and on-premise options, making it ideal for large enterprises with complex data needs.
The platform provides comprehensive marketing and sales insights with easy integration into popular eCommerce platforms. Its tailored focus on DTC brands ensures relevant and valuable features.
Weld integrates ELT, data transformations, and reverse ETL all within one platform. It also provides advanced features such as data lineage, orchestration, workflow management, and an AI assistant, which helps in automating repetitive tasks and optimizing workflows.
Flexibility & Customization
Side-by-side
Matillion
Matillion provides extensive customization and flexibility options, particularly for large enterprises, but may be overkill for smaller teams or simpler use cases.
Polar Analytics
Polar Analytics is primarily focused on DTC brands, which may limit its flexibility for broader use cases. However, within its niche, it offers powerful tools to optimize marketing strategies effectively.
Weld
Weld offers advanced SQL modeling and transformations directly within its platform with the help of AI, providing users with unparalleled control and flexibility over their data. Leveraging its powerful AI capabilities, Weld automates repetitive tasks and optimizes data workflows, allowing teams to focus on getting value and insights. Additionally, Weld's custom connector framework enables users to build connectors to any API, making it easy to integrate new data sources and tailor data pipelines to meet specific business needs. This flexibility is particularly beneficial for teams looking to customize their data integration processes extensively and maximize the utility of their data without needing external tools.
Flexibility & Customization
Side-by-side
Matillion provides extensive customization and flexibility options, particularly for large enterprises, but may be overkill for smaller teams or simpler use cases.
Polar Analytics is primarily focused on DTC brands, which may limit its flexibility for broader use cases. However, within its niche, it offers powerful tools to optimize marketing strategies effectively.
Weld offers advanced SQL modeling and transformations directly within its platform with the help of AI, providing users with unparalleled control and flexibility over their data. Leveraging its powerful AI capabilities, Weld automates repetitive tasks and optimizes data workflows, allowing teams to focus on getting value and insights. Additionally, Weld's custom connector framework enables users to build connectors to any API, making it easy to integrate new data sources and tailor data pipelines to meet specific business needs. This flexibility is particularly beneficial for teams looking to customize their data integration processes extensively and maximize the utility of their data without needing external tools.
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