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Comparing Google Cloud Dataflow with SnapLogic and Weld

Carolina Russ
Carolina Russ6 min read
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What is Google Cloud Dataflow

Google Cloud Dataflow is a fully managed stream and batch processing service based on Apache Beam. It enables users to write ETL pipelines in Java or Python, which Dataflow executes on Google’s serverless infrastructure with autoscaling. It integrates natively with Pub/Sub, BigQuery, Cloud Storage, and other GCP services for end-to-end data processing.

Pros

  • Unified batch + streaming model via Apache Beam SDK (Java/Python).
  • Serverless autoscaling with dynamic work rebalancing for cost and performance optimization.
  • First-class integration with GCP services: Pub/Sub, BigQuery I/O connectors, Cloud Storage, Spanner, etc.
  • Built-in exactly-once processing semantics and windowing capabilities for streaming ETL.

Cons

  • Steep learning curve if unfamiliar with Apache Beam’s abstractions (PCollections, DoFns, pipelines).
  • Monitoring and debugging streaming pipelines can be complex—metrics and logs often require cross-referencing.
  • Cost can rise quickly for large-scale streaming (billed per vCPU-second and memory). Efficient pipeline tuning is critical.

Cloud Dataflow Documentation:

What I like about Google Cloud Dataflow

Dataflow’s unified model for batch and streaming simplifies pipeline development—write once and choose your execution mode. Autoscaling and dynamic work rebalancing ensure efficient resource use.

What I dislike about Google Cloud Dataflow

Debugging streaming jobs can be challenging; understanding Apache Beam semantics is essential. Costs can spike if pipelines aren’t carefully tuned.
Read full review

What is SnapLogic

SnapLogic is an Integration Platform as a Service (iPaaS) offering ETL, ELT, and application integration via a visual “Snap” architecture. It includes over 500 Snap connectors for SaaS, on-premises, and big data sources. Pipelines are designed in a drag-and-drop interface (Snap Studio) and executed on a managed platform with autoscaling. SnapLogic also provides AI-driven suggestion features (SnapLogic Iris) to accelerate pipeline creation.

Pros

  • 500+ Snap connectors covering SaaS, databases, big data, and on-prem sources.
  • Visual pipeline designer (Snap Studio) with AI-driven suggestions (Iris) for mapping and transformations.
  • Serverless execution with autoscaling and multi-cloud support (AWS, Azure, GCP).
  • Supports real-time streaming (buses), batch, and IoT/edge integrations.

Cons

  • Premium pricing (connector-based, usage-based) can be cost-prohibitive for SMBs.
  • Designer interface can become cluttered when pipelines grow large; performance may degrade.
  • Limited offline or self-hosted options; fully SaaS-based.

SnapLogic Documentation:

What I like about SnapLogic

SnapLogic’s Iris AI recommendations help build pipelines faster—very helpful for common transformations and connector configurations.

What I dislike about SnapLogic

Pricing is high; smaller teams may not need such a large connector catalog. The UI can be overwhelming with very large pipelines.
Read full review

What is Weld

Weld is a powerful ETL platform that seamlessly integrates ELT, data transformations, reverse ETL, and AI-assisted features into one user-friendly solution. With its intuitive interface, Weld makes it easy for anyone, regardless of technical expertise, to build and manage data workflows. Known for its premium quality connectors, all built in-house, Weld ensures the highest quality and reliability for its users. It is designed to handle large datasets with near real-time data synchronization, making it ideal for modern data teams that require robust and efficient data integration solutions. Weld also leverages AI to automate repetitive tasks, optimize workflows, and enhance data transformation capabilities, ensuring maximum efficiency and productivity. Users can combine data from a wide variety of sources, including marketing platforms, CRMs, e-commerce platforms like Shopify, APIs, databases, Excel, Google Sheets, and more, providing a single source of truth for all their data.

Pros

  • Premium quality connectors and reliability
  • User-friendly and easy to set up
  • AI assistant
  • Very competitive and easy-to-understand pricing model
  • Reverse ETL option
  • Lineage, orchestration, and workflow features
  • Advanced transformation and SQL modeling capabilities
  • Ability to handle large datasets and near real-time data sync
  • Combines data from a wide range of sources for a single source of truth

Cons

  • Requires some technical knowledge around data warehousing and SQL
  • Limited features for advanced data teams

A reviewer on G2 said:

What I like about Weld

First and foremost, Weld is incredibly user-friendly. The graphical interface is intuitive, which makes it easy to build data workflows quickly and efficiently. Even with little experience in SQL and pipeline management, we found that Weld was straightforward and easy to use. What really impressed me, however, was Weld's flexibility. It was able to handle data from a wide variety of sources, including SQL databases, Google Sheets, and even APIs. The solution also allowed us to customize my data transformations in a way that best suited my needs. Whether I needed to clean data, join tables, or aggregate data, Weld had the necessary tools to accomplish the task. Weld's performance was also exceptional. I was able to run large-scale ETL jobs quickly and efficiently, with minimal downtime via a Snowflake instance and visualization via own-hosted Metabase. The solution's scalability meant that I could process more data without any issues. Another standout feature of Weld was its support. I never felt lost or unsure about how to use a particular feature, as the support team was always quick to respond to any questions or concerns that I had. Overall, I highly recommend Weld as an ETL solution. Its user-friendliness, flexibility, performance, and support make it an excellent choice for anyone looking to streamline their data integration processes. I will definitely be using Weld for all my ETL needs going forward.

What I dislike about Weld

Weld is still limited to a certain number of integrations - although the team is super interested to hear if you need custom integrations.
Read full review

Google Cloud Dataflow vs SnapLogic: Ease of Use and User Interface

Google Cloud Dataflow

Dataflow pipelines are defined programmatically in Java or Python (Apache Beam). There is no drag-and-drop UI; developers use the Cloud Console or CLI to monitor, but pipeline creation and debugging happen in code and SDKs.

SnapLogic

SnapLogic’s Snap Studio is a React-based canvas where users drag Snaps (pre-built connectors or transforms) into pipelines. Iris AI suggests mappings and transformations, reducing manual work. However, very large pipelines can slow down.

Google Cloud Dataflow vs SnapLogic: Pricing Transparency and Affordability

Google Cloud Dataflow

Charges for each pipeline based on vCPU-second, memory, and persistent disk usage. Streaming jobs are billed continuously. Without careful optimization (autoscaling, batching), costs can escalate. However, for high-throughput workloads, serverless autoscaling can be cost-effective versus self-managed clusters.

SnapLogic

SnapLogic’s pricing is typically $50k+ per year for moderate usage; connectors and runtime costs can add up. Large enterprises benefit from the wide connector catalog and AI features, but SMBs may find it expensive relative to needs.

Google Cloud Dataflow vs SnapLogic: Comprehensive Feature Set

Google Cloud Dataflow

Features include: Batch & streaming unified model, windowing & triggers, exactly-once semantics, dynamic work rebalancing, and data-driven autoscaling. Supports FlexRS (spot pricing for batch) and integration with Dataflow SQL for SQL-based pipelines.

SnapLogic

Features include: over 500 Snaps, real-time streaming, batch pipelines, AI-driven pipeline recommendations, multi-cloud deployment, built-in data quality, API management, and robust monitoring/alerting.

Google Cloud Dataflow vs SnapLogic: Flexibility and Customization

Google Cloud Dataflow

Users write custom transforms (ParDo, Map, GroupBy), can integrate UDFs, and use side inputs. Complex workloads requiring custom logic (stateful processing, custom connectors) are fully supported via Beam SDK. Cloud features like VPC, IAM, and KMS integrate security.

SnapLogic

SnapLogic allows custom Snaps to be written in Node.js or Python, enabling bespoke connectors or transforms. Pipelines can be parameterized, embedded into CI/CD, and triggered via REST APIs. However, no self-hosted runtime—is fully SaaS.

Summary of Google Cloud Dataflow vs SnapLogic vs Weld

WeldGoogle Cloud DataflowSnapLogic
Connectors200+30+500+
Price€99 / 2 connectorsPer vCPU-second ($0.0106/vCPU-minute) + RAM and storage; streaming pipelines incur additional costsSubscription (connector & usage-based; starts ~$50k/year)
Free tierNoNoNo
LocationEUGCP Global (multi-region)San Mateo, CA, USA
Extract data (ETL)YesYesYes
Sync data to HubSpot, Salesforce, Klaviyo, Excel etc. (reverse ETL)YesNoYes
TransformationsYesYesYes
AI AssistantYesNoYes
On-PremiseNoNoNo
OrchestrationYesNoYes
LineageYesNoYes
Version controlYesNoYes
Load data to and from ExcelYesYesYes
Load data to and from Google SheetsYesNoYes
Two-Way SyncYesNoYes
dbt Core IntegrationYesNoNo
dbt Cloud IntegrationYesNoNo
OpenAPI / Developer APIYesNoYes
G2 Rating4.84.54.4

Conclusion

You’re comparing Google Cloud Dataflow, SnapLogic, Weld. Each of these tools has its own strengths:

  • Google Cloud Dataflowfeatures include: batch & streaming unified model, windowing & triggers, exactly-once semantics, dynamic work rebalancing, and data-driven autoscaling. supports flexrs (spot pricing for batch) and integration with dataflow sql for sql-based pipelines. charges for each pipeline based on vcpu-second, memory, and persistent disk usage. streaming jobs are billed continuously. without careful optimization (autoscaling, batching), costs can escalate. however, for high-throughput workloads, serverless autoscaling can be cost-effective versus self-managed clusters. .
  • SnapLogicfeatures include: over 500 snaps, real-time streaming, batch pipelines, ai-driven pipeline recommendations, multi-cloud deployment, built-in data quality, api management, and robust monitoring/alerting. snaplogic’s pricing is typically $50k+ per year for moderate usage; connectors and runtime costs can add up. large enterprises benefit from the wide connector catalog and ai features, but smbs may find it expensive relative to needs. .
  • Weldweld integrates elt, data transformations, and reverse etl all within one platform. it also provides advanced features such as data lineage, orchestration, workflow management, and an ai assistant, which helps in automating repetitive tasks and optimizing workflows.weld offers a straightforward and competitive pricing model, starting at €99 for 2 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises..
Review the detailed sections above—connectors, pricing, feature set, and integrations—and choose the one that best matches your technical expertise, budget, and use cases.

Want to try a better alternative? Try Weld for free today.