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Comparing FME with Google Cloud Dataflow and Weld

Carolina Russ
Carolina Russ6 min read
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What is FME

FME (by Safe Software) is a data integration and transformation platform primarily focused on spatial and GIS data, but it also supports a wide range of non-spatial ETL. It provides a graphical workspace where users can build data pipelines, handling over 450 formats and applications, with strong data quality and validation capabilities.

Pros

  • Supports 450+ data formats, making it ideal for GIS and non-GIS integration.
  • Graphical Workspaces with extensive transformer library for spatial (coordinate reprojection, topology) and non-spatial transformations (joins, data cleansing).
  • FME Server enables automated scheduling, breakout clustered processing, and REST API for triggering workflows.
  • Strong data validation and quality features—users can apply conditional checks and notifications when data doesn’t meet criteria.

Cons

  • High licensing costs for desktop (FME Desktop) and server components; often priced per core for server deployments.
  • Primarily geared toward GIS/spatial use cases; non-spatial ETL use is possible but the interface and transformers are optimized for spatial workflows.
  • Large learning curve for complex workspaces—dragging many transformers can become unwieldy visually.

FME Product Overview:

What I like about FME

FME’s ability to handle complex spatial transformations and 450+ formats is unmatched. The drag-and-drop workspace builder drastically speeds up geospatial ETL.

What I dislike about FME

Licensing can be expensive for smaller organizations. Focus on spatial means some general ETL features are less polished than GIS-specific functions.
Read full review

What is Google Cloud Dataflow

Google Cloud Dataflow is a fully managed stream and batch processing service based on Apache Beam. It enables users to write ETL pipelines in Java or Python, which Dataflow executes on Google’s serverless infrastructure with autoscaling. It integrates natively with Pub/Sub, BigQuery, Cloud Storage, and other GCP services for end-to-end data processing.

Pros

  • Unified batch + streaming model via Apache Beam SDK (Java/Python).
  • Serverless autoscaling with dynamic work rebalancing for cost and performance optimization.
  • First-class integration with GCP services: Pub/Sub, BigQuery I/O connectors, Cloud Storage, Spanner, etc.
  • Built-in exactly-once processing semantics and windowing capabilities for streaming ETL.

Cons

  • Steep learning curve if unfamiliar with Apache Beam’s abstractions (PCollections, DoFns, pipelines).
  • Monitoring and debugging streaming pipelines can be complex—metrics and logs often require cross-referencing.
  • Cost can rise quickly for large-scale streaming (billed per vCPU-second and memory). Efficient pipeline tuning is critical.

Cloud Dataflow Documentation:

What I like about Google Cloud Dataflow

Dataflow’s unified model for batch and streaming simplifies pipeline development—write once and choose your execution mode. Autoscaling and dynamic work rebalancing ensure efficient resource use.

What I dislike about Google Cloud Dataflow

Debugging streaming jobs can be challenging; understanding Apache Beam semantics is essential. Costs can spike if pipelines aren’t carefully tuned.
Read full review

What is Weld

Weld is a powerful ETL platform that seamlessly integrates ELT, data transformations, reverse ETL, and AI-assisted features into one user-friendly solution. With its intuitive interface, Weld makes it easy for anyone, regardless of technical expertise, to build and manage data workflows. Known for its premium quality connectors, all built in-house, Weld ensures the highest quality and reliability for its users. It is designed to handle large datasets with near real-time data synchronization, making it ideal for modern data teams that require robust and efficient data integration solutions. Weld also leverages AI to automate repetitive tasks, optimize workflows, and enhance data transformation capabilities, ensuring maximum efficiency and productivity. Users can combine data from a wide variety of sources, including marketing platforms, CRMs, e-commerce platforms like Shopify, APIs, databases, Excel, Google Sheets, and more, providing a single source of truth for all their data.

Pros

  • Premium quality connectors and reliability
  • User-friendly and easy to set up
  • AI assistant
  • Very competitive and easy-to-understand pricing model
  • Reverse ETL option
  • Lineage, orchestration, and workflow features
  • Advanced transformation and SQL modeling capabilities
  • Ability to handle large datasets and near real-time data sync
  • Combines data from a wide range of sources for a single source of truth

Cons

  • Requires some technical knowledge around data warehousing and SQL
  • Limited features for advanced data teams

A reviewer on G2 said:

What I like about Weld

First and foremost, Weld is incredibly user-friendly. The graphical interface is intuitive, which makes it easy to build data workflows quickly and efficiently. Even with little experience in SQL and pipeline management, we found that Weld was straightforward and easy to use. What really impressed me, however, was Weld's flexibility. It was able to handle data from a wide variety of sources, including SQL databases, Google Sheets, and even APIs. The solution also allowed us to customize my data transformations in a way that best suited my needs. Whether I needed to clean data, join tables, or aggregate data, Weld had the necessary tools to accomplish the task. Weld's performance was also exceptional. I was able to run large-scale ETL jobs quickly and efficiently, with minimal downtime via a Snowflake instance and visualization via own-hosted Metabase. The solution's scalability meant that I could process more data without any issues. Another standout feature of Weld was its support. I never felt lost or unsure about how to use a particular feature, as the support team was always quick to respond to any questions or concerns that I had. Overall, I highly recommend Weld as an ETL solution. Its user-friendliness, flexibility, performance, and support make it an excellent choice for anyone looking to streamline their data integration processes. I will definitely be using Weld for all my ETL needs going forward.

What I dislike about Weld

Weld is still limited to a certain number of integrations - although the team is super interested to hear if you need custom integrations.
Read full review

Feature-by-Feature Comparison

Ease of Use & Interface

FME

FME’s Workbench is a desktop application where users connect Reader and Writer transformers to map and transform data. While powerful for spatial, the GUI can feel cluttered for workflows with hundreds of transformers.

Google Cloud Dataflow

Dataflow pipelines are defined programmatically in Java or Python (Apache Beam). There is no drag-and-drop UI; developers use the Cloud Console or CLI to monitor, but pipeline creation and debugging happen in code and SDKs.

Pricing & Affordability

FME

FME Desktop licenses start around $2,000/year. FME Server pricing is per-core (often $20k+/core for an annual license). Expensive for small teams, but justified where spatial data integration is critical.

Google Cloud Dataflow

Charges for each pipeline based on vCPU-second, memory, and persistent disk usage. Streaming jobs are billed continuously. Without careful optimization (autoscaling, batching), costs can escalate. However, for high-throughput workloads, serverless autoscaling can be cost-effective versus self-managed clusters.

Feature Set

FME

Supports reading/writing 450+ formats (GIS, CAD, JSON, XML, databases), transformer library (spatial & non-spatial), workflow orchestration via FME Server, automation (event-based, scheduled), and REST API endpoints for triggering.

Google Cloud Dataflow

Features include: Batch & streaming unified model, windowing & triggers, exactly-once semantics, dynamic work rebalancing, and data-driven autoscaling. Supports FlexRS (spot pricing for batch) and integration with Dataflow SQL for SQL-based pipelines.

Flexibility & Customization

FME

Users can embed Python, R, or Shell scripts within transformers for custom logic. FME Server can be deployed in any environment (on-prem, AWS, Azure) and scaled horizontally. However, no built-in data catalog or lineage; separate tools needed.

Google Cloud Dataflow

Users write custom transforms (ParDo, Map, GroupBy), can integrate UDFs, and use side inputs. Complex workloads requiring custom logic (stateful processing, custom connectors) are fully supported via Beam SDK. Cloud features like VPC, IAM, and KMS integrate security.

Summary of FME vs Google Cloud Dataflow vs Weld

WeldFMEGoogle Cloud Dataflow
Connectors200+450+30+
Price$79 / No data volume limitsPer-seat for FME Desktop ($2,000+/year) and per-core for FME Server (custom)Per vCPU-second ($0.0106/vCPU-minute) + RAM and storage; streaming pipelines incur additional costs
Free tierNoNoNo
LocationEUSurrey, BC, Canada (Safe Software HQ)GCP Global (multi-region)
Extract data (ETL)YesYesYes
Sync data to HubSpot, Salesforce, Klaviyo, Excel etc. (reverse ETL)YesNoNo
TransformationsYesYesYes
AI AssistantYesNoNo
On-PremiseNoYesNo
OrchestrationYesYesNo
LineageYesNoNo
Version controlYesNoNo
Load data to and from ExcelYesYesYes
Load data to and from Google SheetsYesNoNo
Two-Way SyncYesNoNo
dbt Core IntegrationYesNoNo
dbt Cloud IntegrationYesNoNo
OpenAPI / Developer APIYesYesNo
G2 Rating4.84.74.5

Conclusion

You’re comparing FME, Google Cloud Dataflow, Weld. Each of these tools has its own strengths:

  • FMEsupports reading/writing 450+ formats (gis, cad, json, xml, databases), transformer library (spatial & non-spatial), workflow orchestration via fme server, automation (event-based, scheduled), and rest api endpoints for triggering. fme desktop licenses start around $2,000/year. fme server pricing is per-core (often $20k+/core for an annual license). expensive for small teams, but justified where spatial data integration is critical. .
  • Google Cloud Dataflowfeatures include: batch & streaming unified model, windowing & triggers, exactly-once semantics, dynamic work rebalancing, and data-driven autoscaling. supports flexrs (spot pricing for batch) and integration with dataflow sql for sql-based pipelines. charges for each pipeline based on vcpu-second, memory, and persistent disk usage. streaming jobs are billed continuously. without careful optimization (autoscaling, batching), costs can escalate. however, for high-throughput workloads, serverless autoscaling can be cost-effective versus self-managed clusters. .
  • Weldweld integrates elt, data transformations, and reverse etl all within one platform. it also provides advanced features such as data lineage, orchestration, workflow management, and an ai assistant, which helps in automating repetitive tasks and optimizing workflows.weld offers a straightforward and competitive pricing model, starting at $99 for 2 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises..
Review the detailed sections above—connectors, pricing, feature set, and integrations—and choose the one that best matches your technical expertise, budget, and use cases.

Want to try a better alternative? Try Weld for free today.