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Comparing Azure Data Factory with Mozart Data and Weld

Carolina Russ
Carolina Russ6 min read
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What is Azure Data Factory

Azure Data Factory (ADF) is Microsoft’s cloud-based data integration service for creating ETL/ELT pipelines. ADF supports a drag-and-drop pipeline designer, over 90 built-in connectors for Azure, on-premises, and SaaS data sources, and can execute transformations via Azure Databricks, U-SQL, or stored procedures. It also includes features for data orchestration, monitoring, and hybrid data integration scenarios.

Pros

  • 90+ built-in connectors (Azure SQL, Cosmos DB, SAP, Oracle, Salesforce, etc.) and support for custom REST endpoints.
  • Visual pipeline orchestration with debug, parameterization, and Git integration for CI/CD.
  • Hybrid data integration via Self-hosted Integration Runtime for on-premises sources.
  • Integration with Azure Synapse, Databricks, and Azure Functions for flexible transformation and compute.

Cons

  • Complex pricing: charges per pipeline activity, per DIU for data flows, and for data movement across regions.
  • UI can be slow when working with large pipelines; error messages are often generic, requiring deeper investigation.
  • Steeper learning curve for advanced features (e.g., mapping data flows with Spark under the hood).

Azure Data Factory Documentation:

What I like about Azure Data Factory

ADF’s visual pipeline authoring and integration with other Azure services (Databricks, Synapse) make it easy to build end-to-end data workflows without managing infrastructure.

What I dislike about Azure Data Factory

Pricing is multifaceted (per activity run, data movement, SSIS integration), which can be hard to forecast. Debugging pipeline errors often requires sifting through activity logs.
Read full review

What is Mozart Data

Mozart Data is a managed data stack provider that bundles ETL (using embedded Fivetran/Portable connectors), a fully managed Snowflake warehouse, and dbt-based transformations under one subscription—aiming to get teams from zero to insights in under an hour without coding.

Pros

  • Out-of-the-box Snowflake data warehouse with connectors and dbt transforms in one package.
  • 150+ connectors (via embedded Fivetran + Portable) configured behind the scenes so you don’t manage separate tools.
  • Very fast onboarding—your data stack is live in under an hour without any code.
  • Dedicated customer support and onboarding assistance (Mozart Assist) helps users set up and maintain pipelines.

Cons

  • Pricing includes both warehouse usage and data volume (Monthly Active Rows), so costs rise with scale—often more expensive than self-managed ELT at high volumes.
  • Less flexibility for bespoke connector logic—if a connector is missing, you must submit a request and wait for their team.
  • Smaller community and fewer third-party tutorials compared to standalone tools like Airbyte or dbt.

Mozart Data Reviews (G2):

What I like about Mozart Data

Mozart Data gave us a turnkey stack with Snowflake, connectors, and transformations all configured. We were running dashboards in under a week without DevOps overhead.

What I dislike about Mozart Data

Costs can escalate quickly with high data volumes, and adding niche connectors often requires a request to their team (no self-serve).
Read full review

What is Weld

Weld is a powerful ETL platform that seamlessly integrates ELT, data transformations, reverse ETL, and AI-assisted features into one user-friendly solution. With its intuitive interface, Weld makes it easy for anyone, regardless of technical expertise, to build and manage data workflows. Known for its premium quality connectors, all built in-house, Weld ensures the highest quality and reliability for its users. It is designed to handle large datasets with near real-time data synchronization, making it ideal for modern data teams that require robust and efficient data integration solutions. Weld also leverages AI to automate repetitive tasks, optimize workflows, and enhance data transformation capabilities, ensuring maximum efficiency and productivity. Users can combine data from a wide variety of sources, including marketing platforms, CRMs, e-commerce platforms like Shopify, APIs, databases, Excel, Google Sheets, and more, providing a single source of truth for all their data.

Pros

  • Premium quality connectors and reliability
  • User-friendly and easy to set up
  • AI assistant
  • Very competitive and easy-to-understand pricing model
  • Reverse ETL option
  • Lineage, orchestration, and workflow features
  • Advanced transformation and SQL modeling capabilities
  • Ability to handle large datasets and near real-time data sync
  • Combines data from a wide range of sources for a single source of truth

Cons

  • Requires some technical knowledge around data warehousing and SQL
  • Limited features for advanced data teams

A reviewer on G2 said:

What I like about Weld

First and foremost, Weld is incredibly user-friendly. The graphical interface is intuitive, which makes it easy to build data workflows quickly and efficiently. Even with little experience in SQL and pipeline management, we found that Weld was straightforward and easy to use. What really impressed me, however, was Weld's flexibility. It was able to handle data from a wide variety of sources, including SQL databases, Google Sheets, and even APIs. The solution also allowed us to customize my data transformations in a way that best suited my needs. Whether I needed to clean data, join tables, or aggregate data, Weld had the necessary tools to accomplish the task. Weld's performance was also exceptional. I was able to run large-scale ETL jobs quickly and efficiently, with minimal downtime via a Snowflake instance and visualization via own-hosted Metabase. The solution's scalability meant that I could process more data without any issues. Another standout feature of Weld was its support. I never felt lost or unsure about how to use a particular feature, as the support team was always quick to respond to any questions or concerns that I had. Overall, I highly recommend Weld as an ETL solution. Its user-friendliness, flexibility, performance, and support make it an excellent choice for anyone looking to streamline their data integration processes. I will definitely be using Weld for all my ETL needs going forward.

What I dislike about Weld

Weld is still limited to a certain number of integrations - although the team is super interested to hear if you need custom integrations.
Read full review

Azure Data Factory vs Mozart Data: Ease of Use and User Interface

Azure Data Factory

ADF’s UI provides a canvas for building pipelines and data flows. Basic data movement is intuitive, but advanced mapping data flows (visual Spark transformations) require understanding Spark concepts. Integration with Git makes collaboration easier.

Mozart Data

Mozart Data abstracts away infrastructure: users pick sources via a web UI, configure destinations, and their warehouse and pipelines spin up automatically. Minimal learning curve for non-technical teams.

Azure Data Factory vs Mozart Data: Pricing Transparency and Affordability

Azure Data Factory

ADF charges per pipeline activity (at least $0.25/activity), per DIU-hour for data flows, plus data movement costs (e.g., $0.25/GB). Estimating costs can be tricky due to these components, but pay-as-you-go avoids upfront fees.

Mozart Data

Mozart’s bundled pricing (data volume + warehouse compute) starts at ~$1,000/month for small usage, which can be competitive for teams that value time saved over cost. However, high-volume users may find it pricier than DIY stacks.

Azure Data Factory vs Mozart Data: Comprehensive Feature Set

Azure Data Factory

Features include: pipeline orchestration, mapping data flows (visual Spark jobs), hybrid integration via self-hosted runtime, triggers (schedule, event, tumbling window), monitoring & alerting, and integration with Azure Monitor. Also supports SSIS lift-and-shift for on-prem ETL workloads.

Mozart Data

Includes managed Snowflake, automated ETL connectors (via Fivetran + Portable), a dbt transformation layer, and monitoring dashboards. Supports scheduling, incremental loads, and basic orchestrations without separate tools.

Azure Data Factory vs Mozart Data: Flexibility and Customization

Azure Data Factory

ADF allows custom .NET activities, Azure Functions, and Databricks notebooks within pipelines. It supports parameterized templates, branching, and custom Azure ML scoring steps. However, customization often requires familiarity with other Azure services.

Mozart Data

While Mozart Data handles most common use cases seamlessly, it limits custom code in pipelines. Advanced users can still bring their own SQL or dbt models, but building new connectors requires raising a request—no self-serve SDK.

Summary of Azure Data Factory vs Mozart Data vs Weld

WeldAzure Data FactoryMozart Data
Connectors200++90+150+
Price$99 / Unlimited usagePay per activity run + data movement; starts ~$0.25 per DIU-hour for data flowsStarts around $1,000/mo (includes Snowflake + ETL up to 250k MAR)
Free tierNoYesYes
LocationEUAzure Global (multi-region)San Francisco, CA, USA
Extract data (ETL)YesYesYes
Sync data to HubSpot, Salesforce, Klaviyo, Excel etc. (reverse ETL)YesNoNo
TransformationsYesYesYes
AI AssistantYesNoNo
On-PremiseNoNoNo
OrchestrationYesYesYes
LineageYesYesNo
Version controlYesYesNo
Load data to and from ExcelYesYesYes
Load data to and from Google SheetsYesNoYes
Two-Way SyncYesNoNo
dbt Core IntegrationYesNoYes
dbt Cloud IntegrationYesNoNo
OpenAPI / Developer APIYesNoNo
G2 Rating4.84.44.6

Conclusion

You’re comparing Azure Data Factory, Mozart Data, Weld. Each of these tools has its own strengths:

  • Azure Data Factoryfeatures include: pipeline orchestration, mapping data flows (visual spark jobs), hybrid integration via self-hosted runtime, triggers (schedule, event, tumbling window), monitoring & alerting, and integration with azure monitor. also supports ssis lift-and-shift for on-prem etl workloads. adf charges per pipeline activity (at least $0.25/activity), per diu-hour for data flows, plus data movement costs (e.g., $0.25/gb). estimating costs can be tricky due to these components, but pay-as-you-go avoids upfront fees. .
  • Mozart Dataincludes managed snowflake, automated etl connectors (via fivetran + portable), a dbt transformation layer, and monitoring dashboards. supports scheduling, incremental loads, and basic orchestrations without separate tools. mozart’s bundled pricing (data volume + warehouse compute) starts at ~$1,000/month for small usage, which can be competitive for teams that value time saved over cost. however, high-volume users may find it pricier than diy stacks. .
  • Weldweld integrates elt, data transformations, and reverse etl all within one platform. it also provides advanced features such as data lineage, orchestration, workflow management, and an ai assistant, which helps in automating repetitive tasks and optimizing workflows.weld offers a straightforward and competitive pricing model, starting at $99 for 2 million active rows, making it more affordable and predictable, especially for small to medium-sized enterprises..
Review the detailed sections above—connectors, pricing, feature set, and integrations—and choose the one that best matches your technical expertise, budget, and use cases.

Want to try a better alternative? Try Weld for free today.