Google Analytics 4 to Azure SQL Database integration

Connect Google Analytics 4 to Azure SQL Database and automatically sync your marketing platform data.

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Google Analytics 4

Data source

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CONNECTOR SOURCE

Google Analytics 4 to Azure SQL Database

Connect Google Analytics 4 to Azure SQL Database and automatically sync your marketing platform data. Weld extracts Sessions, Users, Events, and Conversions from Google Analytics 4, loads them into Azure SQL Database, and lets you transform the data using SQL or dbt, no custom scripts required.

Google Analytics 4 data schema

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7tables

72fields

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Everything you need to get started

Google Analytics 4

Setup guide Data schema7 tables Connector page

Azure SQL Database

Setup guide Connector page

Weld Connect API

Set up programmatically

Use the Weld Connect REST API to create Google Analytics 4 connections, configure ELT syncs, and manage pipelines entirely through code. Built for embedding, automation, and CI/CD workflows.

Explore Weld Connect API reference

POST/elt_syncs

# Create a Google Analytics 4 ELT sync
curl -X POST https://connect.weld.app/elt_syncs \
  -H "x-api-key: $API_KEY" \
  -d '{
    "connection_id": "conn_abc123",
    "integration_id": "google-analytics-4",
    "destination_schema_name": "google-analytics-4_data",
    "sync_interval": "0 * * * *"
  }'
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FAQs

How do I sync Google Analytics 4 data to Azure SQL Database?

Sign up for Weld, connect Google Analytics 4 as a source and Azure SQL Database as a destination. Weld handles the extraction, loading, and lets you transform data using SQL or dbt.

What Google Analytics 4 data can I sync to Azure SQL Database?

You can sync Sessions, Users, Events, Conversions, and Page Views. The available objects depend on your Google Analytics 4 account permissions and configuration.

How often does Weld sync data from Google Analytics 4?

Sync frequency depends on your Weld plan. Schedules range from every 5 minutes to daily intervals. Each sync processes only new and changed data.

Can I transform Google Analytics 4 data before it lands in Azure SQL Database?

Yes. Weld supports SQL-based transformations in the platform and integrates with dbt Cloud. You can clean, join, and model your data before analysis.

Is the Google Analytics 4 to Azure SQL Database integration secure?

Yes. Weld encrypts all data in transit and at rest, is SOC 2 Type II certified, and supports IP whitelisting. Credentials are stored encrypted and never logged.