Google Ads to PostgreSQL integration

Connect Google Ads to PostgreSQL and automatically sync your advertising platform data. Weld extracts Campaigns, Ad Groups, Ads, and Keywords from Google Ads, loads them into PostgreSQL, and lets you transform the data using SQL or dbt, no custom scripts required.

4.8 on G2
Google AdsSource
WeldWeld
PostgreSQLWarehouse
Weld · New sync
Google AdsSourceGoogle AdsConnected
Tables to sync
  • account15 cols
  • campaign22 cols
  • ad_group16 cols
  • campaign_criterion33 cols
  • ad_stats31 cols
  • audience_stats29 cols
  • Extract
  • Load
  • Keep in sync
PostgreSQLDestinationPostgreSQLReady
google_ads schema
  • google_ads.accountSynced
  • google_ads.campaignSyncing
  • google_ads.ad_groupSynced
  • google_ads.campaign_criterionSynced
  • google_ads.ad_statsSynced
  • google_ads.audience_statsSynced
Google Ads tables
32
fields, typed
591
agent context included
MCP

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  • Flatpay
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  • Pas Normal Studios
How it works

How to set up Google Ads to PostgreSQL in Weld.
In the app, with the API or an agent.

Weld · New Google Ads sync
Google AdsNew connectionGoogle AdsAuthorised
Connection namegoogle_ads
AuthorizeOpens Google Ads to grant read access
Use cases

Why sync Google Ads to PostgreSQL?
Ready for analysis.

Centralizing your Google Ads data in PostgreSQL lets you join it with other data sources for cross-platform analytics and deeper insights.

Build reliable dashboards and reports by querying Google Ads data directly in PostgreSQL using SQL or your preferred BI tool.

  • Cross-channel ad performance

    Consolidate Google Ads campaign data in PostgreSQL alongside other ad platforms. Compare ROAS, CPA, and conversion rates in a single dashboard.

  • Centralized data warehouse

    Bring Google Ads data into PostgreSQL alongside other sources to create a single source of truth for your organization.

  • Automated reporting

    Replace manual exports and spreadsheet-based reporting with automated pipelines from Google Ads to PostgreSQL. Connect BI tools like Looker, Metabase, or Power BI.

Schema

What data can you sync?
Every Google Ads table, keys intact.

Weld syncs the following data objects from Google Ads into PostgreSQL. The exact tables and fields depend on your Google Ads configuration and the permissions granted during setup.

Open the schema explorer
All 32 tables
  • account
  • campaign
  • ad_group
  • campaign_criterion
  • ad_stats
  • audience_stats
  • ad
  • ad_group_criterion
  • ad_group_province_stats
  • ad_group_hourly_stats
  • ad_group_stats
  • ad_group_country_stats
  • campaign_hourly_stats
  • keyword_stats
  • campaign_stats
  • search_term_keyword_stats
  • search_term_stats
  • campaign_budget
  • user_list
  • campaign_criterion_proximity
  • campaign_criterion_schedule
  • user_interest
  • campaign_bid_modifier
  • campaign_bidding_strategy
  • account_hourly_stats
  • account_stats
  • ad_group_bidding_strategy
  • label
  • mobile_device
  • operating_system_version
  • and 2 more
Weld MCP server

Ask your agent.
It queries PostgreSQL for you.

Connect Claude, Cursor, ChatGPT or your own agent to Weld over MCP. It reads the Google Ads context, finds the tables it needs and runs the query in PostgreSQL.

Claude CodeOpus 5
>

How many campaign rows do we have per account? Use our Google Ads data in PostgreSQL.

Reading the Google Ads context first, so the query uses the right tables and keys.

●weld·search_available_references
⎿raw.google_ads.campaign
raw.google_ads.account
+ 30 more Google Ads tables
●weld·get_reference_schema
⎿campaign · 22 columns
joins account on account_id
●weld·run_query
⎿select a.id, count(*) from {{raw.google_ads.campaign}} c
join {{raw.google_ads.account}} a on c.account_id = a.id
group by 1
submitted
●weld·get_query_status
⎿DONE
●weld·get_query_result
⎿rows returned
✓Answered from Google Ads data in PostgreSQL
>Ask about your Google Ads data
Under the hood

Technical considerations.
What to expect.

Reverse ETL

ELT vs. reverse ETL: Google Ads and PostgreSQL

ELT (Extract, Load, Transform) moves data from Google Ads into PostgreSQL for analysis. This is the approach shown on this page, and the one to use for dashboards, reports, and data models.

Reverse ETL works the other direction: it pushes enriched data from PostgreSQL back into Google Ads. For example, you could sync computed lead scores or customer segments from your warehouse into Google Ads to personalize outreach.

Weld supports both directions, so you can build a complete data loop between Google Ads and PostgreSQL.

PostgreSQL to Google Ads
Incremental syncing
Weld uses incremental syncing where supported by the Google Ads API, loading only new and updated records to minimize data transfer and warehouse costs.
Schema handling
Weld automatically manages schema changes. If Google Ads adds new fields, they're detected and added to the corresponding PostgreSQL tables.
Data freshness
Sync frequency depends on your Weld plan. Most connectors support schedules from every 5 minutes up to daily intervals.
Security
All data is encrypted in transit (TLS) and at rest. Weld is SOC 2 Type II compliant and supports IP whitelisting for database connections.
FAQ

Common questions.
About Google Ads to PostgreSQL.

Start syncing Google Ads to PostgreSQL.

Set up your Google Ads data pipeline in minutes. No credit card required. Free for 14 days.

Google AdsSource
WeldWeld
PostgreSQLWarehouse