AppLovin to Azure SQL Database integration

Connect AppLovin to Azure SQL Database and automatically sync your marketing platform data.

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AppLovin

Data source

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CONNECTOR SOURCE

AppLovin to Azure SQL Database

Connect AppLovin to Azure SQL Database and automatically sync your marketing platform data. Weld extracts Campaigns, Contacts, Lists, and Events from AppLovin, loads them into Azure SQL Database, and lets you transform the data using SQL or dbt, no custom scripts required.

AppLovin data schema

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7tables

398fields

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advertiser_campaign_hourly_report

bidding_and_billing_method

advertiser_campaign_report

bidding_and_billing_method

campaign_package_name

string

advertiser_hourly_report

external_placement_id

external_placement_id

bidding_and_billing_method

ad_unit_waterfall_name

application_is_hidden

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Everything you need to get started

AppLovin

Setup guide Data schema7 tables Connector page

Azure SQL Database

Setup guide Connector page

Weld Connect API

Set up programmatically

Use the Weld Connect REST API to create AppLovin connections, configure ELT syncs, and manage pipelines entirely through code. Built for embedding, automation, and CI/CD workflows.

Explore Weld Connect API reference

POST/elt_syncs

# Create a AppLovin ELT sync
curl -X POST https://connect.weld.app/elt_syncs \
  -H "x-api-key: $API_KEY" \
  -d '{
    "connection_id": "conn_abc123",
    "integration_id": "applovin",
    "destination_schema_name": "applovin_data",
    "sync_interval": "0 * * * *"
  }'
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FAQs

How do I sync AppLovin data to Azure SQL Database?

Sign up for Weld, connect AppLovin as a source and Azure SQL Database as a destination. Weld handles the extraction, loading, and lets you transform data using SQL or dbt.

What AppLovin data can I sync to Azure SQL Database?

You can sync Campaigns, Contacts, Lists, Events, and Email Performance. The available objects depend on your AppLovin account permissions and configuration.

How often does Weld sync data from AppLovin?

Sync frequency depends on your Weld plan. Schedules range from every 5 minutes to daily intervals. Each sync processes only new and changed data.

Can I transform AppLovin data before it lands in Azure SQL Database?

Yes. Weld supports SQL-based transformations in the platform and integrates with dbt Cloud. You can clean, join, and model your data before analysis.

Is the AppLovin to Azure SQL Database integration secure?

Yes. Weld encrypts all data in transit and at rest, is SOC 2 Type II certified, and supports IP whitelisting. Credentials are stored encrypted and never logged.