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Amazon DSP to Microsoft SQL Server integration

Connect Amazon DSP to Microsoft SQL Server and automatically sync your advertising platform data. Weld extracts data from Amazon DSP, loads it into Microsoft SQL Server, and lets you transform the data using SQL or dbt, no custom scripts required.

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4.8 on G2
Amazon DSPSource
WeldWeld
Microsoft SQL ServerWarehouse
Weld · New sync
Amazon DSPSourceAmazon DSPConnected
Tables to sync

Your own tables, picked when you set up the sync.

  • Extract
  • Load
  • Keep in sync
Microsoft SQL ServerDestinationMicrosoft SQL ServerReady
amazon_dsp schema
  • amazon_dsp.Synced
  • amazon_dsp.Syncing
  • amazon_dsp.Synced
  • amazon_dsp.Synced

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How it works

How to set up Amazon DSP to Microsoft SQL Server in Weld.
In the app, with the API or an agent.

Setup guideAPI guideMCP docs
Weld · New Amazon DSP sync
Amazon DSPNew connectionAmazon DSPAuthorised
Connection nameamazon_dsp
AuthorizeOpens Amazon DSP to grant read access
Use cases

Why sync Amazon DSP to Microsoft SQL Server?
Ready for analysis.

Centralizing your Amazon DSP data in Microsoft SQL Server lets you join it with other data sources for cross-platform analytics and deeper insights.

Build reliable dashboards and reports by querying Amazon DSP data directly in Microsoft SQL Server using SQL or your preferred BI tool.

  • Cross-channel ad performance

    Consolidate Amazon DSP campaign data in Microsoft SQL Server alongside other ad platforms. Compare ROAS, CPA, and conversion rates in a single dashboard.

  • Centralized data warehouse

    Bring Amazon DSP data into Microsoft SQL Server alongside other sources to create a single source of truth for your organization.

  • Automated reporting

    Replace manual exports and spreadsheet-based reporting with automated pipelines from Amazon DSP to Microsoft SQL Server. Connect BI tools like Looker, Metabase, or Power BI.

Data

What data can you sync?
From Amazon DSP to Microsoft SQL Server.

Weld syncs the objects the Amazon DSP connector exposes into Microsoft SQL Server, and you choose which tables and fields to include. The connector's docs list what is available.

    Weld MCP server

    Ask your agent.
    It queries Microsoft SQL Server for you.

    Connect Claude, Cursor, ChatGPT or your own agent to Weld over MCP. It reads the Amazon DSP context, finds the tables it needs and runs the query in Microsoft SQL Server.

    Set up the MCP serverClaudeCursorChatGPTGemini
    Claude CodeOpus 5
    >

    Which Amazon DSP tables do we have in Microsoft SQL Server, and which is the largest?

    Looking up what Weld has synced from Amazon DSP.

    ●weld·search_available_references
    ⎿raw.amazon_dsp.*
    tables, columns and freshness
    ●weld·get_reference_schema
    ⎿columns, types and nullability
    ●weld·run_query
    ⎿select count(*) from {{raw.amazon_dsp.…}}
    submitted
    ●weld·get_query_status
    ⎿DONE
    ●weld·get_query_result
    ⎿rows returned
    ✓Answered from Amazon DSP data in Microsoft SQL Server
    >Ask about your Amazon DSP data
    Under the hood

    Technical considerations.
    What to expect.

    Incremental syncing
    Weld uses incremental syncing where supported by the Amazon DSP API, loading only new and updated records to minimize data transfer and warehouse costs.
    Schema handling
    Weld automatically manages schema changes. If Amazon DSP adds new fields, they're detected and added to the corresponding Microsoft SQL Server tables.
    Data freshness
    Sync frequency depends on your Weld plan. Most connectors support schedules from every 5 minutes up to daily intervals.
    Security
    All data is encrypted in transit (TLS) and at rest. Weld is SOC 2 Type II compliant and supports IP whitelisting for database connections.
    Resources

    Keep reading.
    Guides, docs and schema.

    Documentation

    Amazon DSP setup guide

    How to connect Amazon DSP to Weld, step by step.

    Documentation

    Microsoft SQL Server setup guide

    How to connect Microsoft SQL Server to Weld, step by step.

    Connector

    Amazon DSP connector

    Everything Weld does with Amazon DSP.

    Connector

    Microsoft SQL Server connector

    Everything Weld does with Microsoft SQL Server.

    FAQ

    Common questions.
    About Amazon DSP to Microsoft SQL Server.

    Start syncing Amazon DSP to Microsoft SQL Server.

    Set up your Amazon DSP data pipeline in minutes. No credit card required. Free for 14 days.

    Amazon DSPSource
    WeldWeld
    Microsoft SQL ServerWarehouse
    Start for freeTalk to us
    Related

    Related integrations.
    More with Amazon DSP and Microsoft SQL Server.

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