Amazon Advertising to Azure SQL Database integration
Connect Amazon Advertising to Azure SQL Database and automatically sync your advertising platform data. Weld extracts data from Amazon Advertising, loads it into Azure SQL Database, and lets you transform the data using SQL or dbt, no custom scripts required.
- profile12 cols
- portfolio14 cols
- sponsored_product_search_term_keyword_report_v355 cols
- sponsored_product_search_term_target_report_v355 cols
- sponsored_product_keyword_report_v353 cols
- sponsored_product_target_report_v353 cols
- Extract
- Load
- Keep in sync
- amazon_ads.profileSynced
- amazon_ads.portfolioSyncing
- amazon_ads.sponsored_product_search_term_keyword_report_v3Synced
- amazon_ads.sponsored_product_search_term_target_report_v3Synced
- amazon_ads.sponsored_product_keyword_report_v3Synced
- amazon_ads.sponsored_product_target_report_v3Synced
- Amazon Advertising tables
- 56
- fields, typed
- 1,970
- agent context included
- MCP
Trusted by data and AI teams
How to set up Amazon Advertising to Azure SQL Database in Weld.
In the app, with the API or an agent.
Why sync Amazon Advertising to Azure SQL Database?
Ready for analysis.
Centralizing your Amazon Advertising data in Azure SQL Database lets you join it with other data sources for cross-platform analytics and deeper insights.
Build reliable dashboards and reports by querying Amazon Advertising data directly in Azure SQL Database using SQL or your preferred BI tool.
Cross-channel ad performance
Consolidate Amazon Advertising campaign data in Azure SQL Database alongside other ad platforms. Compare ROAS, CPA, and conversion rates in a single dashboard.
Centralized data warehouse
Bring Amazon Advertising data into Azure SQL Database alongside other sources to create a single source of truth for your organization.
Automated reporting
Replace manual exports and spreadsheet-based reporting with automated pipelines from Amazon Advertising to Azure SQL Database. Connect BI tools like Looker, Metabase, or Power BI.
What data can you sync?
Every Amazon Advertising table, keys intact.
Weld syncs the objects the Amazon Advertising connector exposes into Azure SQL Database, and you choose which tables and fields to include. The connector's docs list what is available.
- profile
- portfolio
- sponsored_product_search_term_keyword_report_v3
- sponsored_product_search_term_target_report_v3
- sponsored_product_keyword_report_v3
- sponsored_product_target_report_v3
- sponsored_product_product_ad_report_v3
- sponsored_product_purchased_product_report_v3
- sponsored_product_campaign
- sponsored_display_campaign
- sponsored_display_product_ad_report_v3
- sponsored_display_target_report_v3
- sponsored_display_campaign_report_v3
- sponsored_display_target_matched_target_report_v3
- sponsored_display_ad_group_report_v3
- sponsored_product_ad_group_report_v3
- sponsored_product_placement_report_v3
- sponsored_brand_ad_report
- sponsored_product_campaign_report_v3
- sponsored_brand_ad_group_video_report
- sponsored_brand_keyword_report
- sponsored_brand_campaign_video_report
- sponsored_brand_target_report
- sponsored_brand_placement_report
- sponsored_brand_campaign_report
- sponsored_brand_ad_group_report
- sponsored_display_purchased_product_report_v3
- sponsored_brand_keyword_search_term_report
- billing
- sponsored_brand_campaign_export
- and 26 more
Ask your agent.
It queries Azure SQL Database for you.
Connect Claude, Cursor, ChatGPT or your own agent to Weld over MCP. It reads the Amazon Advertising context, finds the tables it needs and runs the query in Azure SQL Database.
How many profile rows do we have per profile? Use our Amazon Advertising data in Azure SQL Database.
Reading the Amazon Advertising context first, so the query uses the right tables and keys.
Technical considerations.
What to expect.
- Incremental syncing
- Weld uses incremental syncing where supported by the Amazon Advertising API, loading only new and updated records to minimize data transfer and warehouse costs.
- Schema handling
- Weld automatically manages schema changes. If Amazon Advertising adds new fields, they're detected and added to the corresponding Azure SQL Database tables.
- Data freshness
- Sync frequency depends on your Weld plan. Most connectors support schedules from every 5 minutes up to daily intervals.
- Security
- All data is encrypted in transit (TLS) and at rest. Weld is SOC 2 Type II compliant and supports IP whitelisting for database connections.
Keep reading.
Guides, docs and schema.
Amazon Advertising setup guide
How to connect Amazon Advertising to Weld, step by step.
DocumentationAzure SQL Database setup guide
How to connect Azure SQL Database to Weld, step by step.
SchemaAmazon Advertising schema explorer
Browse all 56 tables and 1,970 fields.
ConnectorAmazon Advertising connector
Everything Weld does with Amazon Advertising.
Common questions.
About Amazon Advertising to Azure SQL Database.
Start syncing Amazon Advertising to Azure SQL Database.
Set up your Amazon Advertising data pipeline in minutes. No credit card required. Free for 14 days.